Aire Loco
“Aire Loco by Loewe is a Floral fragrance for women”
The Quick Read
Respected, if divisive — a citrus, sponsored composition with a white floral undertone. Voted best for spring and summer wear, leaning feminine.
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Aire Loco by Loewe launched in 2009, created by perfumers Carlos Benaïm and Yves Cassar. This fragrance opens with a vibrant blend of bergamot and pink pepper, creating an immediate sense of freshness and excitement. The heart of the scent features magnolia, neroli, passionfruit, and jasmine, adding layers of floral sweetness and tropical fruitiness. The base notes of cardamom, virginia cedar, patchouli, and vanilla ground the composition with earthy warmth and a lingering sweetness. Aire Loco is a celebration of contrast — vibrant top notes that give way to lush florals and a warm, comforting finish.
Composition & Character
Notes Pyramid
Top
Opening
Heart
The Soul
Base
Foundation
Main Accords
When to Wear
Who Wears It
How It Wears
Application Tips
Aire Loco has a bright opening that fades within an hour, so apply it in layers for a more prolonged experience. The base notes emerge gradually, offering warmth and depth throughout the day. It’s best suited for daytime wear when you want to transition from fresh and vibrant to warm and comforting.
Carlos Benaïm
Founding perfumer · 189 fragrances · b. 1949 · Moroccan-French
“The best fragrances are the ones that feel like they've always existed.”
Carlos Benaïm is a master perfumer at IFF whose name may not be widely recognized outside the industry, yet his creations have shaped the olfactory landscape of the past four decades. Born in Tangier and raised between Morocco and Paris, he brings a multicultural sensibility to his work. He is the co-creator of iconic fragrances including Ralph Lauren Polo, Dolce & Gabbana Light Blue, and numerous compositions for Dior and YSL. Benaïm is revered within the trade as a perfumer's perfumer — technically flawless, endlessly creative.
Also created
Designer Loewe
More from Loewe
Edited by Scentsation Editorial
The story behind the bottle.
The hiss of an espresso machine two seconds before the cup arrives, followed by the sweet aroma of fresh flowers and a hint of warm vanilla.
Fig. 01 — Aire Loco, Loewe
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