2023
Downtown Deja-Vu
Michael PaulThe nose · 13 fragrances · also made Tres Oros (2025)Portrait →

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Day Three  ·  Sold as unisex

Downtown Deja-Vu

The soft hum of an open-plan office late into the evening, where the scent of caramel and cinnamon lingers in the air, mingling with the faint musk of suede.

4.09144 ratingsWell loved by wearers
Scent fingerprintAll 8 accords ↓
rosemuskysweetleatherpowderyfloral
Downtown Deja-Vu

How it wears

From community votes · bars are each option's share
LongevityModerate40% say long lasting or eternal
Very weak0%
Weak4%
Moderate56%
Long lasting37%
Eternal4%
SillageModerate19% say strong or enormous
Intimate12%
Moderate68%
Strong18%
Enormous2%
Scent Profile

Composition & Character

Notes Pyramid

Main Accords

When to Wear

🌸
Spring
☀️
Summer
🍂
Fall
❄️
Winter
🌤️
Day
🌙
Night

Who Wears It

♂
Masculine7%
⚥
Unisex53%
♀
Feminine41%
04 · DossierEdited by Scentsation Editorial

The story behind the bottle.

Scentsation editorial

Downtown Deja-Vu by Day Three, launched in 2023, is a composition that balances the familiar with the unexpected. The fragrance opens with a bright bouquet of apple and red fruits, cut through with the warmth of cinnamon and citruses. At its heart, rose and iris create a floral blend that transitions into powdery musk and suede, offering an intimate warmth. This blend is neither wholly modern nor entirely vintage — it’s a scent caught between two ideas, reminiscent yet fresh.

How to wear it

One or two sprays are sufficient as Downtown Deja-Vu has a moderate longevity and sillage. The spicy top notes dissipate quickly but leave room for the warm musky base to take center stage. This fragrance is best enjoyed in an intimate setting where it can be appreciated close up, rather than across a large space.

Fig. 01 — Downtown Deja-Vu, Day Three

05 · Acquire

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Michael Paul portrait
03 · The nose

Michael Paul

Michael Paul spent 24 years as a professional magician, inspired at age eight by David Copperfield's TV specials, before transitioning to fragrance as creative force behind the family-run Arizona house Day Three Fragrances, bringing a storytelling lens to his scent design.

13fragrances

Designer Day Three

More from the house

Downtown Deja-VuVibrant Leather Oud
Try it layered

With Zara Vibrant Leather Oud

Adds amber, citrus and woody; shares amber.

Suggested from accords and notes · not yet tried by wearers

06 · The Room

What people
are saying.

4.09/ 5 · 144 ratings

Well loved by wearers: loved by 42%, disliked or hated by 8%.

Love42%
Like35%
OK14%
Dislike6%
Hate3%
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