2022
11:11
Carlo RiberoThe nose · 5 fragrances · also made Dama Bianca (2012)Portrait →

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FreeShape Milano  ·  Sold as unisex

11:11

The moment you step out of a refreshing shower, ready to embrace the day with energy and confidence.

4.0573 ratingsWarmly received so far
Scent fingerprintAll 10 accords ↓
citrusaromaticfresh spicyaquaticgreenfresh
11:11

How it wears

From community votes · bars are each option's share
LongevityLong lasting50% say long lasting or eternal
Very weak8%
Weak12%
Moderate30%
Long lasting48%
Eternal2%
SillageModerate33% say strong or enormous
Intimate12%
Moderate55%
Strong26%
Enormous7%
Scent Profile

Composition & Character

When to Wear

🌸
Spring
☀️
Summer
🍂
Fall
❄️
Winter
🌤️
Day
🌙
Night

Who Wears It

♂
Masculine56%
⚥
Unisex34%
♀
Feminine10%
04 · DossierEdited by Scentsation Editorial

The story behind the bottle.

Scentsation editorial

Launched in 2022 by FreeShape Milano, 11:11 is a citrus fragrance that captures the essence of contemporary Italian luxury. Perfumer Carlo Ribero has crafted a composition that balances freshness with subtle depth. The opening notes of lime and guava are bright and zesty, while bergamot adds a vibrant sparkle. The heart of ginger, artemisia, and mint brings a fresh spicy quality, enhanced by the aquatic and green accords. As it settles, musk and amber provide warmth without heaviness, making this fragrance feel both crisp and comfortable.

How to wear it

Apply two sprays on your pulse points — wrists and neck. The citrus opening is vibrant but short-lived, so layer it with musky base notes for longevity. This fragrance reads best close to skin, making it perfect for daytime wear when you want a fresh yet subtle presence.

Fig. 01 — 11:11, FreeShape Milano

05 · Acquire

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CR
03 · The nose

Carlo Ribero

Carlo Ribero co-founded the Italian niche brand Olivares & Ribero with furniture designer Corrado Olivares, building a fragrance collection themed around wood types that links the worlds of master perfumers and master cabinetmakers.

5fragrances
11:11Coriandre 39 Mexico
Try it layered

With Le Labo Coriandre 39 Mexico

Adds aldehydic and floral; shares lime and musk.

Suggested from accords and notes · not yet tried by wearers

06 · The Room

What people
are saying.

4.05/ 5 · 73 ratings

Warmly received so far: loved by 45%, disliked or hated by 12%.

Love45%
Like30%
OK12%
Dislike10%
Hate3%
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