Haute Couture en Jeu
“Haute Couture en Jeu by Giorgio Armani is a Oriental Floral fragrance for women and men”
The Quick Read
Respected, if divisive — a fresh spicy, rose composition with a aromatic undertone. Voted best for year-round wear — and genuinely unisex.
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Launched in 2024 by Giorgio Armani and created by perfumer Nicolas Bonneville, Haute Couture en Jeu is a fresh spicy Oriental Floral fragrance for both women and men. The composition opens with the bright zest of bergamot and basil, creating an immediate sense of freshness and energy. This gives way to a heart of damask rose, geranium, and iris, bringing a delicate floral bouquet that adds depth without overpowering the spiciness. The base notes of ambrette, white musk, amber, and cedar provide warmth and longevity, grounding the scent in rich, earthy tones.
Composition & Character
Notes Pyramid
Heart
The Soul
Base
Foundation
How It Wears
Application Tips
Apply this fragrance in light layers — its spiciness can be intense at first but balances out beautifully over time. The base notes bloom within an hour, so two sprays on pulse points will ensure a warm presence throughout the day.
Nicolas Bonneville
Founding perfumer · 28 fragrances
Designer Giorgio Armani
More from Giorgio Armani
Edited by Scentsation Editorial
The story behind the bottle.
The crisp energy of a morning walk through a city park, where fresh citrus and herbal notes blend with the subtle warmth of musk and wood.
Fig. 01 — Haute Couture en Jeu, Giorgio Armani
Where to buy.
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