London Tweed
“London Tweed by Memo Paris is a Aromatic Spicy fragrance for women and men”
The Quick Read
Warmly received so far — a fresh spicy, citrus composition with a fresh undertone. Voted best for spring and summer wear — and genuinely unisex.
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Sophie Labbé crafted London Tweed for Memo Paris in 2019, a fragrance that captures the essence of an urban landscape. The composition opens with bergamot, providing a fresh and zesty burst before ginger adds a spicy warmth to the heart. Cardamom anchors the base, infusing the scent with a subtle spiciness that evokes the rich textures of traditional tweed fabric. This interplay of freshness and warmth creates an aroma that is both invigorating and comforting, perfect for navigating the day-to-day life in a bustling city.
Composition & Character
Main Accords
When to Wear
Who Wears It
How It Wears
Application Tips
London Tweed has a balanced longevity and sillage. For best results, apply two sprays in the morning to allow the fresh top notes to shine during the day, with the spicy warmth gradually unfolding as the day progresses.
Sophie Labbé
Founding perfumer · 102 fragrances
Designer Memo Paris
More from Memo Paris
Edited by Scentsation Editorial
The story behind the bottle.
The crisp morning commute through the streets of London, where the zesty freshness of bergamot meets the warm embrace of ginger and cardamom.
Fig. 01 — London Tweed, Memo Paris
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