2004
23

Will you like it? Mark a few fragrances you own or love and we'll tell you.

Michael Jordan  ·  Sold as masculine

23

The crisp morning air before a big game, where anticipation and focus blend into pure adrenaline.

3.68140 ratingsRespected, if divisive
Scent fingerprintAll 10 accords ↓
fresh spicycitrusozonicaromaticaquaticfruity
23

How it wears

From community votes · bars are each option's share
LongevityModerate14% say long lasting or eternal
Very weak12%
Weak30%
Moderate45%
Long lasting12%
Eternal2%
SillageModerate31% say strong or enormous
Intimate30%
Moderate39%
Strong24%
Enormous7%
Scent Profile

Composition & Character

When to Wear

🌸
Spring
☀️
Summer
🍂
Fall
❄️
Winter
🌤️
Day
🌙
Night

Who Wears It

♂
Masculine93%
⚥
Unisex5%
♀
Feminine2%
04 · DossierEdited by Scentsation Editorial

The story behind the bottle.

Scentsation editorial

Launched in 2004, 23 by Michael Jordan is an aromatic fragrance that captures the essence of freshness and dynamism. The composition opens with a vibrant blend of citrus and green notes, creating an immediate sense of vitality and energy. As it develops, ozonic and aquatic accords bring a cool, refreshing quality to the scent, while spicy and fruity elements add depth and warmth. This dynamic interplay makes 23 feel like a modern classic, fitting for those who lead with confidence and passion.

How to wear it

Apply two sprays to capture the full range of its fresh and dynamic notes. The citrus and green top notes fade quickly, so reapply if you want to maintain that initial burst of freshness throughout the day.

Fig. 01 — 23, Michael Jordan

05 · Acquire

Where to buy.

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Wear it for a week first

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Designer Michael Jordan

More from the house

23Flight Challenge
Try it layered

With Michael Jordan Flight Challenge

Adds woody, amber and marine; shares grapefruit.

Suggested from accords and notes · not yet tried by wearers

06 · The Room

What people
are saying.

3.68/ 5 · 140 ratings

Respected, if divisive: loved by 14%, disliked or hated by 16%.

Love14%
Like59%
OK11%
Dislike12%
Hate4%
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