Monogram Imagination — view 1
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Louis Vuitton

Monogram Imagination

Monogram Imagination by Louis Vuitton is a Citrus Aromatic fragrance for men

The Quick Read

Well loved by wearers — a citrus, fresh composition with a fresh spicy undertone. Voted best for year-round wear, leaning masculine.

fresh aromaticspicy warmthday to nighturban confidencemodern elegance
4.67· 138 Ratings
Created byJacques Cavallier Belletrud
Sample this fragrance
Longevity
8.2
Sillage
6.5
Best Time
🌙Night67%
Seasons
🍂 ❄️Fall/Winter
The Story

Launched in 2026, Monogram Imagination by Louis Vuitton is a creation of the renowned perfumer Jacques Cavallier Belletrud. This fragrance opens with bright citruses and bergamot, which immediately capture attention with their fresh aromatic quality. As it settles on the skin, neroli adds a subtle floral nuance that balances the spicy elements, particularly the Chinese black tea, creating an intriguing contrast between freshness and warmth. The base notes of ambroxan and amber provide a lingering warmth, grounding the composition in earthy comfort.

Scent Profile

Composition & Character

Notes Pyramid

Main Accords

When to Wear

🌸
Spring
☀️
Summer
🍂
Fall
❄️
Winter
🌤️
Day
🌙
Night

Who Wears It

Masculine85%
Unisex10%
Feminine5%
Performance

How It Wears

Longevity
Very Weak160
Weak0
Moderate480
Long16.0k
Eternal5.0k
Sillage
Intimate160
Moderate1.1k
Strong16.0k
Enormous4.6k

Application Tips

Monogram Imagination has a bright opening that fades within an hour, so apply two sprays to ensure the warm base notes emerge. It reads best in cooler weather when its spicy and aromatic qualities are most noticeable.

03 · The Nose

Jacques Cavallier-Belletrud

Founding perfumer · 19 fragrances

Jacques Cavallier-Belletrud portrait

Jacques Cavallier-Belletrud was born January 24, 1962, in Grasse, France, into a family of perfumers spanning his father and grandfather. He began work at a perfume factory in Grasse straight out of high school, moving through Charabot, Quest International, and PFW before joining Firmenich in 1990, where he created fragrances for Christian Dior, Givenchy, Issey Miyake, and Lancôme. In 2012 he became master perfumer for Louis Vuitton, developing the house's first fragrance collection, and in 2018 opened Louis Vuitton's Les Fontaines Parfumées creative center in Grasse. He won the Prix François Coty in 2004.

Also created

Designer Louis Vuitton

More from Louis Vuitton

04 · Dossier

Edited by Scentsation Editorial

The story behind the bottle.

The sharp clarity of a morning commute, where the crispness of citrus and spice meets the urban hum of city life.

Fig. 01 — Monogram Imagination, Louis Vuitton

05 · Acquire

Where to buy.

Try before you commit

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06 · The Room

What people
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Monogram Imagination by Louis Vuitton | Scentsation