Murmure — view 1
EDP
Van Cleef & Arpels

Murmure

Murmure by Van Cleef & Arpels is a Floral fragrance for women

The Quick Read

Respected, if divisive — a white floral, floral composition with a woody undertone. Voted best for spring wear, leaning feminine.

sensual whispersfloral warmthintimate embracewoody depthsubtle sophistication
3.66· 490 Ratings
Created byAlberto Morillas
Sample this fragrance
Longevity
8.2
Sillage
6.5
Best Time
🌙Night67%
Seasons
🍂 ❄️Fall/Winter
The Story

Murmure by Van Cleef & Arpels was launched in 2002, crafted by perfumers Alberto Morillas and Jacques Cavallier Belletrud. This fragrance opens with a bright mandarin orange, creating an initial burst of freshness that quickly gives way to the rich layers of white florals like freesia, jasmine, and tuberose. The heart is centered around the delicate scent of white rose and orange blossom, which adds a subtle sweetness without overpowering the composition. As it settles into its woody base notes of cinnamon, Brazilian rosewood, cedar, and vanilla, Murmure reveals an animalic warmth that grounds the floral bouquet in something more intimate and sensuous.

Scent Profile

Composition & Character

Main Accords

When to Wear

🌸
Spring
☀️
Summer
🍂
Fall
❄️
Winter
🌤️
Day
🌙
Night

Who Wears It

Masculine5%
Unisex10%
Feminine85%
Performance

How It Wears

Longevity
Very Weak3.2k
Weak3.2k
Moderate16.0k
Long11.2k
Eternal3.2k
Sillage
Intimate3.8k
Moderate16.0k
Strong10.1k
Enormous6.1k

Application Tips

Apply Murmure with two sprays to allow its layers to unfold naturally. The mandarin top notes fade quickly, so ensure that you wait a few minutes before heading out. This fragrance reads best close to the skin rather than from afar, making it perfect for intimate settings where its nuances can be fully appreciated.

03 · The Nose

Alberto Morillas

Founding perfumer · 479 fragrances · Swiss

Alberto Morillas portrait

Alberto Morillas is a Spanish perfumer. He is a master perfumer at Swiss fragrance and flavor firm dsm-firmenich, where his notable creations have included Calvin Klein CK One, Giorgio Armani Acqua di Giò and Marc Jacobs Daisy. He has an independent line called Mizensir.

Also created

Designer Van Cleef & Arpels

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04 · Dossier

Edited by Scentsation Editorial

The story behind the bottle.

A quiet conversation in a softly lit room, where the scent of rich florals and warm woods creates an atmosphere of understated elegance.

Fig. 01 — Murmure, Van Cleef & Arpels

05 · Acquire

Where to buy.

Try before you commit

Decant communities and sample services let you wear a fragrance for a week before buying a full bottle. Find a sample

06 · The Room

What people
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Murmure by Van Cleef & Arpels | Scentsation