Pure DKNY
“Pure DKNY by Donna Karan is a Floral fragrance for women”
The Quick Read
Respected, if divisive — a floral, woody composition with a white floral undertone. Voted best for spring and summer wear, leaning feminine.
Try Before You Commit
Sample first, then decide on a full bottle.
Live pricing isn't available yet — links open each seller's own search. Scentsation may earn a commission on purchases; link order is never influenced by it.
Pure DKNY, launched in 2010 and crafted by perfumer Olivier Cresp, is a Floral fragrance that embodies the essence of modern elegance. It opens with bright floral notes that are immediately fresh and inviting, transitioning into a heart of white florals and powdery accords that add a sense of softness and warmth. The base notes of amber and aquatic elements create an intriguing contrast, grounding the composition in a subtle yet compelling way.
Composition & Character
Notes Pyramid
How It Wears
Application Tips
One or two sprays are sufficient as the fragrance builds gradually on the skin. The aquatic notes ensure it remains fresh throughout the day, making it ideal for daytime wear. For a more pronounced effect in the evening, reapply to enhance its powdery warmth.
Olivier Cresp
Founding perfumer · 273 fragrances · French

Designer Donna Karan
More from Donna Karan
Edited by Scentsation Editorial
The story behind the bottle.
The quiet confidence of stepping into a boardroom — where crisp florals meet powdery warmth, creating an atmosphere that is both approachable and sophisticated.
Fig. 01 — Pure DKNY, Donna Karan
Where to buy.
Try before you commit
Decant communities and sample services let you wear a fragrance for a week before buying a full bottle. Find a sample
You Might Also Like
Similar fragrances based on notes and accords
Layer With
Fragrances that pair well with Pure DKNY






