Reasons — view 1
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Amouage

Reasons

Reasons by Amouage is a Woody Spicy fragrance for women and men

The Quick Read

Respected, if divisive — a woody, amber composition with a warm spicy undertone. Voted best for year-round wear — and genuinely unisex.

aromatic tensionwoody warmthcomplex elegancespicy richnessbalsamic comfort
3.62· 573 Ratings
Created byBertrand Duchaufour
Sample this fragrance
Longevity
8.2
Sillage
6.5
Best Time
🌙Night67%
Seasons
🍂 ❄️Fall/Winter
The Story

Launched in 2024 by Amouage, Reasons is crafted by perfumer Bertrand Duchaufour and embodies the brand's legacy of blending traditional Middle Eastern ingredients with modern olfactory artistry. This woody-spicy fragrance opens with cardamom and pink pepper, creating an aromatic tension that cuts through the richness of hazelnut and cinnamon. The heart unfolds with a mix of pine and cypriol, adding depth to the composition before settling into a warm, balsamic base of cashmeran, white amber, and patchouli. This fragrance is neither overtly masculine nor feminine, making it a versatile choice for those who appreciate complexity.

Scent Profile

Composition & Character

Main Accords

When to Wear

🌸
Spring
☀️
Summer
🍂
Fall
❄️
Winter
🌤️
Day
🌙
Night

Who Wears It

Masculine40%
Unisex40%
Feminine20%
Performance

How It Wears

Longevity
Very Weak5.1k
Weak1.8k
Moderate9.8k
Long16.0k
Eternal4.8k
Sillage
Intimate11.2k
Moderate16.0k
Strong9.6k
Enormous2.2k

Application Tips

Reasons has a warm base that blooms slowly over time. Apply two sprays to your pulse points in the morning for a fragrance that evolves as you do throughout the day. It reads better close to skin than from across the room, so layering it with light clothing can enhance its presence.

03 · The Nose

Bertrand Duchaufour

Founding perfumer · 120 fragrances · French

Bertrand Duchaufour portrait

Bertrand Duchaufour is a French perfumer. He has had a prolific career, beginning in Grasse at Lautier Florasynth and continuing for a number of fragragrance firms as well as working independently and as the house perfumer for L'Artisan Parfumeur. He has drawn praise for niche perfume creations as well as mainstream hits.

Also created

Designer Amouage

More from Amouage

04 · Dossier

Edited by Scentsation Editorial

The story behind the bottle.

The quiet focus of an afternoon brainstorming session, where the crispness of fresh spices meets the comforting embrace of woody and balsamic notes.

Fig. 01 — Reasons, Amouage

05 · Acquire

Where to buy.

Try before you commit

Decant communities and sample services let you wear a fragrance for a week before buying a full bottle. Find a sample

06 · The Room

What people
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Reasons by Amouage | Scentsation