So New York
“So New York by Bond No 9 is a fragrance for women and men”
The Quick Read
Respected, if divisive — a warm spicy, cacao composition with a fruity undertone. Voted best for fall and winter wear — and genuinely unisex.
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So New York by Bond No 9 was launched in 2003 as part of the brand's mission to capture the essence of iconic New York landmarks and geography through scent. This fragrance opens with a burst of Mirabelle plum, offering an unexpected sweetness that transitions into the rich warmth of coffee and cacao. The powdery base notes add a touch of sophistication, creating a composition that is both familiar and intriguing, much like the city itself.
Composition & Character
Notes Pyramid
Main Accords
When to Wear
Who Wears It
How It Wears
Application Tips
Apply So New York sparingly; its cacao and coffee notes are strong and long-lasting. It pairs well with light layers during cooler weather, allowing the warmth to envelop you throughout the day.
Laurent Le Guernec
Founding perfumer · 78 fragrances
Designer Bond No 9
More from Bond No 9
Edited by Scentsation Editorial
The story behind the bottle.
The aroma of fresh-brewed coffee in a bustling café at rush hour — where sweet fruitiness meets rich cocoa and powdery notes, capturing the vibrant energy of New York.
Fig. 01 — So New York, Bond No 9
Where to buy.
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