Wild Primrose
“Wild Primrose by Victoria's Secret is a Floral fragrance for women”
The Quick Read
Warmly received so far — a floral, sweet composition. Voted best for spring and summer wear, leaning feminine.
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Wild Primrose by Victoria's Secret, launched in 2020, embodies the essence of a vibrant floral bouquet with a touch of sweetness. The fragrance opens with bright florals that evoke the freshness and liveliness of wildflowers in full bloom, before transitioning into a sweeter heart that adds warmth and depth without overpowering its delicate character. This composition is a proof of Victoria's Secret’s enduring legacy of creating fragrances that are both elegant and approachable.
Composition & Character
How It Wears
Application Tips
Wild Primrose is best applied to pulse points for a gentle, all-day presence. The floral notes are most impactful when worn close to skin, making it ideal for daytime wear where the scent can evolve naturally throughout the day.
Designer Victoria's Secret
More from Victoria's Secret
Edited by Scentsation Editorial
The story behind the bottle.
The sunlit garden where the scent of wildflowers dances with a hint of sweetness, creating an atmosphere that feels both familiar and enchanting.
Fig. 01 — Wild Primrose, Victoria's Secret
Where to buy.
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