The story
At 13 she created her first fragrance, Taunt, still a bestseller today, and in 2016, at 21, launched the clean genderless fragrance brand DedCool, known for popularizing scent layering.

Carina Chaz, born and raised in Los Angeles to immigrant parents who ran a small clean-beauty manufacturing business from the 1980s, was never allowed to wear traditional fragrance as a child and instead played with essential oils at Whole Foods with her mother.
At 13 she created her first fragrance, Taunt, still a bestseller today, and in 2016, at 21, launched the clean genderless fragrance brand DedCool, known for popularizing scent layering.

Radiant luminosity and ethereal transparency. Kurkdjian's fragrances glow — they possess an inner light that makes them feel both airy and profound. His palette favors ambroxan, saffron, and delicate florals, composed with a musician's instinct for harmony.
234 creations

Refined elegance and measured sophistication. Polge's compositions for Chanel embodied the house's aesthetic — never too much, never too little, always precisely right. His fragrances have the quiet authority of impeccable tailoring.
76 creations

Noble materials and classical structure. Creed fragrances are built around the finest natural ingredients — ambergris, royal water, hand-selected musks — composed in the traditional infusion method that has defined the house for centuries.
54 creations