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Felice
Durante

Felice Durante is one of four siblings — with Giuseppe, Luciano, and Maria — who co-founded Profumum Roma in 1996, descendants of grandfather Celestino Durante, who returned to Rome after World War II and built a career in perfumery there.

Earliest in our catalog: Fumidus, 1996
In our catalog: 7 fragrances

Read the story ↓All 7 fragrances

Known for

Acqua Viva

Battito d'Ali

Ambra Aurea

Felice's story

The story

Dissatisfied with the increasingly restrictive, synthetic direction of commercial perfumery in the early 1990s, the siblings launched their own house specializing in high-concentration extraits evoking the city of Rome.

The career

1996–2021, in bottles

Their best-known launches in our catalog, by how many people have rated them.

1996FumidusProfumum Roma

2006Acqua VivaProfumum Roma

2007VictrixProfumum Roma

2010Battito d'AliProfumum Roma

2010ArsoProfumum Roma

2021Dolci PensieriProfumum Roma

Launches per year, 1996–2021Peak: 2 in 2010

19962021

Start here

Six to smell first

See all 7 fragrances →Ranked by how many people have rated them

Profumum Roma · 2006Acqua Viva1,375 ratings · ★ 4.21 02

Profumum Roma · 2010Battito d'Ali1,352 ratings · ★ 4.20 03

Profumum RomaAmbra Aurea1,287 ratings · ★ 4.40 04

Profumum Roma · 2010Arso1,197 ratings · ★ 4.25 05

Profumum Roma · 1996Fumidus465 ratings · ★ 3.69 06

Profumum Roma · 2007Victrix453 ratings · ★ 4.18

Discover

Artists in Conversation

The composer of light

Francis Kurkdjian

Radiant luminosity and ethereal transparency. Kurkdjian's fragrances glow — they possess an inner light that makes them feel both airy and profound. His palette favors ambroxan, saffron, and delicate florals, composed with a musician's instinct for harmony.

234 creations

The architect of Chanel

Jacques Polge

Refined elegance and measured sophistication. Polge's compositions for Chanel embodied the house's aesthetic — never too much, never too little, always precisely right. His fragrances have the quiet authority of impeccable tailoring.

76 creations

The dynasty continues

Olivier Creed

Noble materials and classical structure. Creed fragrances are built around the finest natural ingredients — ambergris, royal water, hand-selected musks — composed in the traditional infusion method that has defined the house for centuries.

54 creations

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FeliceDurante