Shay Blue

London-based perfumery founded in 2012

united kingdom · designer · 42 fragrances

Our Story

Shay & Blue is a fragrance house based in the United Kingdom, founded in London in 2012 by Dom De Vetta. The brand produces scents under the creative direction of perfumer Julie Massé, with a catalog spanning 42 releases from 2013 to 2026.

Signature Scent

The Icon

The Collection

Fragrances by Shay Blue

Discover More

Adjacent Houses

Shay Blue Fragrances | Scentsation