2025
Velour 27.9
Hamid Merati-KashaniThe nose · 54 fragrances · also made Layton (2016)Portrait →

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27.9  ·  Sold as unisex

Velour 27.9

The cozy glow of a well-lit room where the warmth of wood and the comfort of vanilla create an inviting atmosphere.

4.89Warmly received so far
Scent fingerprintAll 8 accords ↓
warm spicywoodyvanillapowderyaromaticsweet
Velour 27.9

How it wears

From community votes · bars are each option's share
LongevityLong lasting100% say long lasting or eternal
Very weak0%
Weak0%
Moderate0%
Long lasting100%
Eternal0%
SillageModerate50% say strong or enormous
Intimate0%
Moderate50%
Strong50%
Enormous0%
Scent Profile

Composition & Character

Main Accords

When to Wear

🌸
Spring
☀️
Summer
🍂
Fall
❄️
Winter
🌤️
Day
🌙
Night

Who Wears It

♂
Masculine17%
⚥
Unisex67%
♀
Feminine17%
04 · DossierEdited by Scentsation Editorial

The story behind the bottle.

Scentsation editorial

Velour by 27.9, launched in 2025 and crafted by Hamid Merati-Kashani, is a sophisticated Oriental Spicy fragrance that captures the essence of warmth and complexity. The caramelized almond note introduces a rich sweetness that contrasts beautifully with the sharp cardamom and cinnamon, creating an intriguing tension. As it settles into its woody base of Australian sandalwood and Madagascar vanilla, Velour reveals its powdery, aromatic depth, making it a fragrance that feels both intimate and enveloping.

How to wear it

Given its long-lasting nature, Velour builds gradually on the skin. One spray in the morning is sufficient as it develops over time, allowing each layer to unfold throughout the day. It pairs particularly well with the softness of a sweater or cashmere.

Fig. 01 — Velour 27.9, 27.9

05 · Acquire

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Hamid Merati-Kashani portrait
03 · The nose

Hamid Merati-Kashani

Eastern poetry, Western form

Hamid Merati-Kashani is a perfumer whose work bridges Eastern and Western olfactory traditions with rare grace.

54fragrances
Iranian-Frenchnationality

Designer 27.9

More from the house · United States

VelourLapel
Try it layered

With 27.9 Lapel

Adds fresh spicy, citrus and fruity; shares four accords.

Suggested from accords and notes · not yet tried by wearers

06 · The Room

What people
are saying.

4.89/ 5
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