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Ajmal · Sold as feminine
Aretha
The first sip of lemon tea on a crisp autumn morning, where the tartness of citrus meets the warmth of floral and woody notes.
Full bottle: Budget tier, typically under $40. Links open each seller's own page. We may earn a commission; it never changes the order.
ArethaBudget · under $40How it wears
From community votes · bars are each option's shareComposition & Character
Notes Pyramid
TopOpening
HeartThe Soul
BaseFoundation
The story behind the bottle.
Launched in 2016, Aretha by Ajmal is a Floral Fruity fragrance that encapsulates the brand’s mastery of perfume making. The composition opens with mandarin orange and pear, creating a bright and fresh top note that segues into a heart of Turkish rose, jasmine, and magnolia. This floral bouquet is anchored by woody and musky base notes like sandalwood, cedar, and musk, which provide warmth and depth. Aretha is a proof of Ajmal’s heritage in the Middle East, where the blend of fruity and floral accords speaks to a refined sensibility.
For best effect, apply Aretha to pulse points. The fruity top notes are vibrant but fleeting, so the musky and woody base will carry you through the day. It’s particularly suited for daytime wear when the brightness of the opening blends well with natural light.
Fig. 01 — Aretha, Ajmal
Where to buy.
Wear it for a week first
A decant costs a fraction of a bottle and tells you how it lasts on your skin.
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Designer Ajmal
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What people
are saying.
Respected, if divisive: loved by 17%, disliked or hated by 17%.


























