1966
Gold
Bernard ChantThe nose · 11 fragrances · also made Estee Extrait (1968)Portrait →

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Aramis  ·  Sold as masculine

Gold

The crispness of a fresh shave in the morning, where herbal and spicy notes mingle with the subtle earthiness of leather-bound folders in an office setting.

3.8816 ratingsRespected, if divisive
Scent fingerprintAll 10 accords ↓
warm spicywoodyearthyaromaticleathermossy
GoldMid-range · $40–100
50%Similar accords, often for lessClub de Nuit Urban Man · ArmafBudget tier, under $40 · shares 6 of its 12 notes8 matches →

How it wears

From community votes · bars are each option's share
LongevityModerate50% say long lasting or eternal
Very weak7%
Weak14%
Moderate29%
Long lasting29%
Eternal21%
SillageStrong62% say strong or enormous
Intimate10%
Moderate29%
Strong48%
Enormous14%
Scent Profile

Composition & Character

When to Wear

🌸
Spring
☀️
Summer
🍂
Fall
❄️
Winter
🌤️
Day
🌙
Night

Who Wears It

♂
Masculine67%
⚥
Unisex33%
♀
Feminine0%
04 · DossierEdited by Scentsation Editorial

The story behind the bottle.

Scentsation editorial

Launched in 1966, Gold by Aramis is a fragrance that captured the essence of modern masculinity as defined by its time. Created by Bernard Chant, it opens with a vibrant blend of bergamot and green notes, providing an invigorating freshness that transitions seamlessly into herbal and spicy accords like cardamom and cloves. The base of sandalwood, vetiver, patchouli, leather, and oakmoss rounds out the composition with rich earthy warmth and depth. Gold has remained a staple in men's fragrance for generations due to its lasting blend of aromatic greens and woody spiciness.

How to wear it

Gold has a strong projection and long-lasting base notes. A single spray is sufficient to maintain its presence throughout the day without overpowering. The scent develops best close to skin, making it ideal for daytime wear where it can evolve naturally.

Fig. 01 — Gold, Aramis

05 · Acquire

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Bernard Chant portrait
03 · The nose

Bernard Chant

The father of the modern chypre

Bernard Chant was the head perfumer for International Flavors & Fragrances (IFF), celebrated for his mastery of the patchouli powdered chypre.

11fragrances

Designer Aramis

More from the house · United States

Similar accords, often for less

Love it, not the price?

Matched by accords and notes. Sample first, then decide.

See all 8 matches
GoldTuscany Forte Per Uomo
Try it layered

With Aramis Tuscany Forte Per Uomo

Adds fresh spicy, amber and floral; shares bergamot and sandalwood and 1 more note.

Suggested from accords and notes · not yet tried by wearers

06 · The Room

What people
are saying.

3.88/ 5 · 16 ratings

Respected, if divisive: loved by 38%, disliked or hated by 19%.

Love38%
Like38%
OK6%
Dislike13%
Hate6%
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