Belgravia Iris
“Belgravia Iris by Memoirs Of A Perfume Collector is a Citrus Aromatic fragrance for women and men”
The Quick Read
Warmly received so far — a citrus, amber composition with a woody undertone. Voted best for year-round wear — and genuinely unisex.
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Launched in 2025 by Memoirs Of A Perfume Collector, Belgravia Iris is a creation from perfumer Shadi Samra that marries bright citrus and aromatic notes with earthy and woody undertones. The fragrance opens with a vibrant burst of bergamot, mandarin, and lemon, before transitioning into the heart where iris, patchouli, and galbanum create a lush green and powdery effect. The base of incense, ambroxan, and musk adds warmth and depth, grounding the composition in a sophisticated and earthy elegance.
Composition & Character
How It Wears
Application Tips
Apply one or two sprays to your pulse points for a balanced experience. The bright top notes are fleeting, so it’s best to let the composition settle into its earthy base after about an hour. This fragrance reads better close to skin than when diffused in a room.
Shadi Samra
Founding perfumer · 19 fragrances

Shadi Samra has nearly two decades of experience in fragrance, including as regional manager at Arabian Oud and as scent expert for Fragrance Du Bois, specializing in oud and oriental fragrances that bridge Middle Eastern perfumery with contemporary style. He serves on the Fragrance Foundation Arabia board and has judged the Fragrance Oscars for eight years.
Also created
Designer Memoirs Of A Perfume Collector
More from Memoirs Of A Perfume Collector
Edited by Scentsation Editorial
The story behind the bottle.
The quiet confidence of stepping into an office on Monday morning — crisp with citrus, but grounded in the subtle richness of incense and wood.
Fig. 01 — Belgravia Iris, Memoirs Of A Perfume Collector
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