Eau de Parfum2003
New Haarlem
Maurice RoucelThe nose · 73 fragrances · also made Air (2003)Portrait →

Will you like it? Mark a few fragrances you own or love and we'll tell you.

Bond No 9  ·  Sold as unisex

New Haarlem

The aroma of freshly brewed coffee in a historic Harlem café, where the rich scent of vanilla and spices fills the air with warmth and comfort.

4.192,129 ratingsWell loved by wearers
Scent fingerprintAll 10 accords ↓
coffeevanillawarm spicylavenderwoodyamber

Smells likecoffee

New HaarlemLuxury · $250+
54%Similar accords, often for lessCoffee Break · Maison Martin MargielaPremium tier, $100–250 · shares 6 of its 12 notes8 matches →

How it wears

From community votes · bars are each option's share
LongevityLong lasting71% say long lasting or eternal
Very weak4%
Weak5%
Moderate20%
Long lasting51%
Eternal20%
SillageStrong59% say strong or enormous
Intimate7%
Moderate34%
Strong42%
Enormous17%
Scent Profile

Composition & Character

Notes Pyramid

When to Wear

🌸
Spring
☀️
Summer
🍂
Fall
❄️
Winter
🌤️
Day
🌙
Night

Who Wears It

♂
Masculine44%
⚥
Unisex47%
♀
Feminine9%
04 · DossierEdited by Scentsation Editorial

The story behind the bottle.

Scentsation editorial

New Haarlem by Bond No 9 was launched in 2003 and crafted by the renowned perfumer Maurice Roucel. This fragrance captures the essence of Harlem's vibrant streets and rich cultural blend, blending a warm spicy accord with coffee and vanilla notes to evoke the cozy aroma of a neighborhood café. Lavender and patchouli add depth, creating a scent that is both intimate and inviting, perfect for an urban setting where history and modernity seamlessly intertwine.

How to wear it

Apply New Haarlem to pulse points for an intimate experience that stays close to your skin. The warm spicy notes will bloom over time, making it ideal for evening wear or cooler weather when you want a comforting embrace.

Fig. 01 — New Haarlem, Bond No 9

05 · Acquire

Where to buy.

Try before you commit

Wear it for a week first

A decant costs a fraction of a bottle and tells you how it lasts on your skin.

Ready for a full bottle

Live prices aren't shown yet. Each link opens that seller's own search; we may earn a commission.

Scent Finder

Not sure it's you?

Five questions, about a minute, no account. You get a shortlist that fits how you actually wear fragrance.

Find your scent
Maurice Roucel portrait
03 · The nose

Maurice Roucel

The sensualist

Maurice Roucel is a master perfumer at Symrise whose prolific career spans five decades and hundreds of fragrances.

“It is a tool for perfumers only. But we finish on the skin.”

Maurice Roucel · CaFleureBon interview
73fragrances
1948born
Frenchnationality

Designer Bond No 9

More from the house · United States

New HaarlemMood Indigo
Try it layered

With Moth and Rabbit Perfumes Mood Indigo

Adds smoky, balsamic and fresh spicy; shares cedar and amber and 1 more note.

Suggested from accords and notes · not yet tried by wearers

06 · The Room

What people
are saying.

4.19/ 5 · 2,129 ratings

Well loved by wearers: loved by 51%, disliked or hated by 14%.

Love51%
Like33%
OK3%
Dislike13%
Hate1%
Loading reviews...