Eau de Ginza
“Eau de Ginza by Hermès is a Floral Fruity fragrance for women and men”
The Quick Read
Still under the radar — a floral, fruity composition with a fresh undertone. Voted best for spring and summer wear — and genuinely unisex.
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Launched in 2006, Eau de Ginza by Hermès is an exclusive fragrance available only at the brand’s store in Tokyo's Ginza district. Created by Jean-Claude Ellena, this scent blends fresh and fruity notes with a floral heart that includes cherry and magnolia. The composition opens with bright, sweet fruit accents before settling into a soft, warm base that evokes the vibrant energy of its namesake neighborhood.
Composition & Character
Notes Pyramid
How It Wears
Application Tips
Due to its strong sillage, one or two sprays will ensure it leaves a lasting impression. The fragrance opens brightly but fades within an hour; the sweet heart notes carry through for several hours after that. Best enjoyed in moderate temperatures where its fresh character can shine.
Jean-Claude Ellena
Founding perfumer · 104 fragrances · French
As a disciple and close friend of the legendary Edmond Roudnitska (creator of “Le Parfum de Thérèse”), Jean-Claude Ellena began his career with a minimalistic approach to perfumery. Since then, he has developed this approach into his own distinctive style, which is continually informed by his elegant and quiet way of being, and has been compared by his contemporaries to watercolor sketches and chamber music. Jean-Claude says that a perfume must be like “a soft caress; nothing must shock, nothing must shout”.Jean-Claude Ellena was born in Grasse into a family of perfumers. His training began at age 17, in the most prestigious laboratories – in Grasse, Paris, New York and Geneva – where he always saw himself as self-taught. Roudnitska’s minimalism never left him, however, and his compositions remain focused around a single ingredient, avoiding repetition.
Also created
Designer Hermès
More from Hermès
Edited by Scentsation Editorial
The story behind the bottle.
The bustling activity of Tokyo's Ginza district, where fresh fruit stands and florists mingle with modern boutiques and street vendors.
Fig. 01 — Eau de Ginza, Hermès
Where to buy.
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