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Initio Parfums Prives · Sold as unisex
Wild Rush
The burst of energy you feel when stepping into a sunlit room after a brisk morning walk, where the crisp air mixes with the sweet warmth of freshly baked goods.
Full bottle: Luxury tier, typically $250+. Links open each seller's own page. We may earn a commission; it never changes the order.
Wild RushLuxury · $250+
60%Similar accords, often for lessAngel Eau de Parfum Rechargeable Edition 2015 · MuglerPremium tier, $100–250 · all 4 of its listed notes are in this one8 matches →How it wears
From community votes · bars are each option's shareComposition & Character
The story behind the bottle.
Launched in 2026 by Initio Parfums Prives, Wild Rush is a Aromatic Fougere fragrance that blends the crispness of citrus and fresh spicy notes with the warmth of caramel and vanilla. The composition opens with an invigorating burst of citruses, which quickly gives way to a heart of lavender and fruity accords, creating a vibrant tension between freshness and sweetness. As it settles into its woody base, Wild Rush reveals a comforting embrace of caramel and vanilla, grounding the overall effect in a sense of comfort and intensity.
Apply Wild Rush to pulse points for an immediate hit of citrus and spice that will evolve into its caramel and vanilla base over time. The high-intensity formula means it doesn't need much; one or two sprays can carry you through the day.
Fig. 01 — Wild Rush, Initio Parfums Prives
Where to buy.
Wear it for a week first
A decant costs a fraction of a bottle and tells you how it lasts on your skin.
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Designer Initio Parfums Prives
More from the house · founded 2015 · France
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Chosen from what wearers say it smells like, what its fans also love, and its notes
Love it, not the $250+ price?
Matched by accords and notes. Sample first, then decide.
The originalWild RushInitio Parfums Prives · Luxury · $250+Mugler · 2015Angel Eau de Parfum Rechargeable Edition 2015All 4 of its listed notes are in this one$100–250★ 4.30 (184)60%Match
Mugler · 2016Angel New StarAll 4 of its listed notes are in this one$100–250★ 4.07 (28)62%Match
Mugler · 2015Angel Immaculate StarAll 4 of its listed notes are in this one$100–250★ 4.38 (21)57%Match
Mugler · 2016Angel Mugler Show Deluxe SuperstarShares 4 of its 5 notes$100–250★ 3.74 (38)
With Givenchy Les Creations Couture Ange Ou Demon Le Secret Lace Edition
Adds white floral, fresh and green; shares patchouli.
Suggested from accords and notes · not yet tried by wearers
What people
are saying.
Well loved by wearers: loved by 52%, disliked or hated by 11%.