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Moroccanoil · Sold as feminine
Lumière du Jour
The bracing freshness of early morning at the seaside, where salt air meets blooming florals.
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Lumière du JourHow it wears
From community votes · bars are each option's shareComposition & Character
Notes Pyramid
HeartThe Soul
BaseFoundation
The story behind the bottle.
Launched in 2026, Lumière du Jour by Moroccanoil is a Floral Woody Musk fragrance that captures the essence of a fresh coastal morning. The composition opens with salt and fig leaf, evoking the crispness of seaside air, before leading into a heart of jasmine, tuberose, and orange blossom. These white florals are balanced by woody notes and green accents like juniper, creating an intricate interplay between freshness and warmth. The base of musk and white amber rounds out the scent with a subtle, powdery comfort.
Apply one or two sprays to ensure the fresh top notes don't overpower. The woody and amber base develops gradually over time, so it's best worn during daytime for a balanced experience.
Fig. 01 — Lumière du Jour, Moroccanoil
Where to buy.
Wear it for a week first
A decant costs a fraction of a bottle and tells you how it lasts on your skin.
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Respected, if divisive: loved by 39%, disliked or hated by 12%.











