Eau de Toilette2017
Pink Fresh Couture
Alberto MorillasThe nose · 479 fragrances · also made Valentino Uomo Intense 2021 (2021)Portrait →

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Moschino  ·  Sold as feminine

Pink Fresh Couture

The energy and excitement of a trendy boutique where the scent of fresh flowers mingles with zesty citrus, creating an atmosphere that is both invigorating and inviting.

3.551,252 ratingsRespected, if divisive
Scent fingerprintAll 10 accords ↓
rosecitruswoodyfruityfresh spicyfloral
Pink Fresh CoutureMid-range · $40–100
50%Similar accords, often for lessZara Orchid 2017 · ZaraBudget tier, under $40 · shares 5 of its 9 notes8 matches →

How it wears

From community votes · bars are each option's share
LongevityModerate22% say long lasting or eternal
Very weak6%
Weak19%
Moderate52%
Long lasting17%
Eternal5%
SillageModerate23% say strong or enormous
Intimate21%
Moderate56%
Strong14%
Enormous9%
Scent Profile

Composition & Character

When to Wear

🌸
Spring
☀️
Summer
🍂
Fall
❄️
Winter
🌤️
Day
🌙
Night

Who Wears It

♂
Masculine0%
⚥
Unisex4%
♀
Feminine95%
04 · DossierEdited by Scentsation Editorial

The story behind the bottle.

Scentsation editorial

Pink Fresh Couture by Moschino was launched in 2017 as a vibrant Floral Fruity fragrance for women, crafted by perfumer Alberto Morillas. The composition opens with the zesty burst of pink grapefruit and black currant, leading to a heart of lily-of-the-valley and rose, which adds a touch of floral sweetness. The base notes of musk, cedar, and ambroxan give it a warm, woody finish that anchors the bright top notes. This fragrance is an embodiment of contemporary elegance, blending modern freshness with classic florals.

How to wear it

A single spritz is enough to capture the essence of Pink Fresh Couture. The top notes are bright but fleeting, so apply it just before stepping out for maximum impact. It's best suited for daytime wear, where its freshness can complement a variety of activities.

Fig. 01 — Pink Fresh Couture, Moschino

05 · Acquire

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Alberto Morillas portrait
03 · The nose

Alberto Morillas

The invisible architect

Alberto Morillas is one of the most prolific and celebrated perfumers of the modern era. Born in Seville and trained in Geneva at Firmenich, he possesses an extraordinary gift for constructing fragrances that feel simultaneously complex and effortless.

“Technique is important, but it's the perfumer's soul that makes the difference.”

Alberto Morillas · Mizensir journal ('Nose-to-nose with founder Alberto Morillas'), July 2025
479fragrances
1950born
Swissnationality

Designer Moschino

More from the house · founded 1983 · Italy

Similar accords, often for less

Love it, not the price?

Matched by accords and notes. Sample first, then decide.

See all 8 matches
Pink Fresh CoutureMoschino Pour Homme
Try it layered

With Moschino Moschino Pour Homme

Adds amber, leather and mossy; shares rose and cedar.

Suggested from accords and notes · not yet tried by wearers

06 · The Room

What people
are saying.

3.55/ 5 · 1,252 ratings

Respected, if divisive: loved by 19%, disliked or hated by 22%.

Love19%
Like43%
OK16%
Dislike20%
Hate3%
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