Not A Perfume
“Not A Perfume by Juliette Has A Gun is a Floral Woody Musk fragrance for women”
The Quick Read
Respected, if divisive — a amber, sponsored composition with a woody undertone. Voted best for year-round wear, leaning feminine.
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Launched in 2010 by Juliette Has A Gun, Not A Perfume is a groundbreaking fragrance that defies convention. Created entirely around the molecule Cetalox (a synthetic ambergris/ambroxan derivative), this composition eschews traditional top and heart notes in favor of an unadulterated experience. The founder, Romano Ricci, designed it with the minimalist concept of enhancing the wearer's own skin scent rather than layering typical fragrance elements. This approach makes Not A Perfume a distinctive statement piece that is both hypoallergenic and deeply personal.
Composition & Character
How It Wears
Application Tips
One spray is enough — the composition's minimalist design means it enhances your natural scent rather than overpowering it. It blooms slowly and stays close to the skin, making it ideal for intimate moments or everyday wear where subtlety reigns.
Romano Ricci
Founding perfumer · 25 fragrances
Designer Juliette Has A Gun
More from Juliette Has A Gun
Edited by Scentsation Editorial
The story behind the bottle.
The quiet confidence of a woman who needs no embellishment, wearing this fragrance as a second skin.
Fig. 01 — Not A Perfume, Juliette Has A Gun
Where to buy.
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