Pure Poison — view 1
EDP
Dior

Pure Poison

Pure Poison by Dior is a Floral fragrance for women

The Quick Read

Well loved by wearers — a white floral, citrus composition with a woody undertone. Voted best for year-round wear, leaning feminine.

elegant charmclean floralsoft powersensual warmthday to night
4.04· 17,324 Ratings
Created byCarlos Benaïm
Sample this fragrance
Longevity
8.2
Sillage
6.5
Best Time
🌙Night67%
Seasons
🍂 ❄️Fall/Winter
The Story

Pure Poison by Dior, launched in 2004, is a floral fragrance crafted by Carlos Benaïm, Dominique Ropion, and Olivier Polge. It is praised for its bright, clean white-floral notes of jasmine and orange blossom, which read as both elegant and sexy. This scent stands out as the softest entry in Dior's Poison line, offering a more wearable alternative to the original 1980s powerhouse. The composition opens with citrusy freshness from bergamot and Sicilian mandarin before transitioning into a heart of jasmine and gardenia, ultimately settling into a base of white amber, cedar, sandalwood, and musk that adds warmth and sensuality.

Scent Profile

Composition & Character

Main Accords

When to Wear

🌸
Spring
☀️
Summer
🍂
Fall
❄️
Winter
🌤️
Day
🌙
Night

Who Wears It

Masculine5%
Unisex10%
Feminine85%
Performance

How It Wears

Longevity
Very Weak1.3k
Weak2.7k
Moderate13.1k
Long16.0k
Eternal6.1k
Sillage
Intimate3.8k
Moderate16.0k
Strong13.3k
Enormous5.3k

Application Tips

One or two sprays are sufficient — the citrus top notes provide a bright opening that fades gracefully into the warm, powdery base. This fragrance is best suited for daytime wear when you want to make a subtle yet memorable impression.

03 · The Nose

Carlos Benaïm

Founding perfumer · 189 fragrances · b. 1949 · Moroccan-French

Carlos Benaïm portrait
The best fragrances are the ones that feel like they've always existed.

Carlos Benaïm is a master perfumer at IFF whose name may not be widely recognized outside the industry, yet his creations have shaped the olfactory landscape of the past four decades. Born in Tangier and raised between Morocco and Paris, he brings a multicultural sensibility to his work. He is the co-creator of iconic fragrances including Ralph Lauren Polo, Dolce & Gabbana Light Blue, and numerous compositions for Dior and YSL. Benaïm is revered within the trade as a perfumer's perfumer — technically flawless, endlessly creative.

Also created

Designer Dior

More from Dior

Collection Pure Poison

Other editions of this fragrance

04 · Dossier

Edited by Scentsation Editorial

The story behind the bottle.

The subtle confidence of stepping out for an important meeting, where the scent whispers elegance without shouting it from across the room.

Fig. 01 — Pure Poison, Dior

05 · Acquire

Where to buy.

Try before you commit

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06 · The Room

What people
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Pure Poison by Dior | Scentsation