Purple Mémoire
“Purple Mémoire by Floris is a Floral fragrance for women and men”
The Quick Read
Warmly received so far — a powdery, lavender composition with a citrus undertone. Voted best for year-round wear — and genuinely unisex.
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Purple Mémoire by Floris is a Floral fragrance for women and men that was launched in 2025, created by perfumers Penny Ellis and Nicola Pozzani. This scent opens with a bright and fresh blend of citrus and lavender, which gives way to the soft florals of violet, cyclamen, jasmine, and ylang-ylang. The base notes of cacao, tonka bean, amber, sandalwood, vanilla, labdanum, and musk create a warm and enveloping finish that is both comforting and sophisticated. Purple Mémoire seamlessly blends Floris's heritage of elegance with modern perfumery techniques, making it a lasting addition to the brand's collection.
Composition & Character
Notes Pyramid
Top
Opening
Base
Foundation
How It Wears
Application Tips
Apply Purple Mémoire to your pulse points for the best longevity. The citrus opening is bright but fades quickly, so rely on the warm base notes that develop over time. This fragrance reads best close to skin rather than across a room.
Nicola Pozzani
Founding perfumer · 8 fragrances
Nicola Pozzani studied perfumery under Jean-Claude Ellena at the Università dell'Immagine in Milan, then began his career at Symrise before working with Acqua di Parma, Le Labo, BMW, and The Merchant of Venice. As bespoke perfumer for Floris London, he created fragrances for Queen Elizabeth II and won a UK Fine Fragrance Award; he also teaches the 'Design with Scents' course at the London College of Fashion.
Also created
Designer Floris
More from Floris
Edited by Scentsation Editorial
The story behind the bottle.
The quiet intensity of an afternoon in a sunlit conservatory, where fresh florals and subtle spices create a cocoon of calm.
Fig. 01 — Purple Mémoire, Floris
Where to buy.
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