Frida Giannini
Frida Giannini, born January 7, 1972, in Rome, studied fashion design at Rome's Fashion Academy and joined Fendi in 1997 before moving to Gucci in 2002, becoming Creative Director of the entire house in 2006. During her tenure she oversaw Gucci's fragrance Flora by Gucci, built around the house's flora motif that became central to her design direction until she left in 2015.
Houses Shaped
Brands Frida has created for
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