PeonyOpens with
OsmanthusHeart
SandalwoodDries down to
Also asEau de Toilette · 2011 →
Frida GianniniThe nose · 1 fragrancesPortrait →Will you like it? Mark a few fragrances you own or love and we'll tell you.
Gucci · Sold as feminine
Flora by Gucci Eau de Parfum
The quiet confidence of an afternoon spent in a Florentine boutique, where the air is filled with the subtle interplay of floral and citrus notes.
Full bottle: Premium tier, typically $100–250. Links open each seller's own page. We may earn a commission; it never changes the order.
Flora by Gucci Eau de ParfumPremium · $100–250
49%Similar accords, often for lessLanvin Me L’Absolu · LanvinMid-range tier, $40–100 · shares 4 of its 9 notes8 matches →How it wears
From community votes · bars are each option's shareComposition & Character
Notes Pyramid
The story behind the bottle.
Launched in 2010, Flora by Gucci Eau de Parfum is a floral fragrance that captures the essence of Italian elegance with its blend of freshness and warmth. Created by Frida Giannini, this scent opens with bright citruses and mandarin orange, leading to a heart of peony and osmanthus before settling into a base of rose, sandalwood, and patchouli. The composition is a harmonious balance between light and dark, modernity and tradition.
Apply one to two sprays for a balanced effect. The fresh top notes are most noticeable initially but make way for the warm woody base after about an hour. Ideal for daytime wear when you want a scent that evolves subtly throughout the day.
Fig. 01 — Flora by Gucci Eau de Parfum, Gucci
Where to buy.
Wear it for a week first
A decant costs a fraction of a bottle and tells you how it lasts on your skin.
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Frida Giannini
Frida Giannini, born January 7, 1972, in Rome, studied fashion design at Rome's Fashion Academy and joined Fendi in 1997 before moving to Gucci in 2002, becoming Creative Director of the entire house in 2006.
Designer Gucci
More from the house · founded 1921 · Italy
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Chosen from what wearers say it smells like, what its fans also love, and its notes
Love it, not the $100–250 price?
Matched by accords and notes. Sample first, then decide.
The originalFlora by Gucci Eau de ParfumGucci · Premium · $100–250Lanvin · 2014Lanvin Me L’AbsoluShares 4 of its 9 notes$40–100★ 3.82 (130)57%Match
Rasasi · 2023Victory For MenShares 5 of its 8 notesunder $40★ 4.58 (26)78%Match
Al Haramain Perfumes · 2022Story Of My LifeShares 6 of its 8 notesunder $40★ 4.00 (1)
With Gucci Gucci Envy Eau de Parfum
Adds powdery, white floral and green; shares rose and sandalwood.
Suggested from accords and notes · not yet tried by wearers
What people
are saying.
Respected, if divisive: loved by 34%, disliked or hated by 17%.