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Bond No 9 · Sold as unisex
So New York
The aroma of fresh-brewed coffee in a bustling café at rush hour — where sweet fruitiness meets rich cocoa and powdery notes, capturing the vibrant energy of New York.
Full bottle: Luxury tier, typically $250+. Links open each seller's own page. We may earn a commission; it never changes the order.
So New YorkLuxury · $250+
45%Similar accords, often for lessBoss The Scent Private Accord for Her · Hugo BossMid-range tier, $40–100 · shares coffee and cacao8 matches →How it wears
From community votes · bars are each option's shareComposition & Character
Notes Pyramid
Main Accords
When to Wear
Who Wears It
The story behind the bottle.
So New York by Bond No 9 was launched in 2003 as part of the brand's mission to capture the essence of iconic New York landmarks and geography through scent. This fragrance opens with a burst of Mirabelle plum, offering an unexpected sweetness that transitions into the rich warmth of coffee and cacao. The powdery base notes add a touch of sophistication, creating a composition that is both familiar and intriguing, much like the city itself.
Apply So New York sparingly; its cacao and coffee notes are strong and long-lasting. It pairs well with light layers during cooler weather, allowing the warmth to envelop you throughout the day.
Fig. 01 — So New York, Bond No 9
Where to buy.
Wear it for a week first
A decant costs a fraction of a bottle and tells you how it lasts on your skin.
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Laurent Le Guernec
The master of floral notesLaurent Le Guernec is a Paris-born perfumer, born in January 1967 and raised partly in Grasse, who studied chemistry at the University of Paris before training at ISIPCA.
Designer Bond No 9
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Chosen from what wearers say it smells like, what its fans also love, and its notes
Love it, not the $250+ price?
Matched by accords and notes. Sample first, then decide.
The originalSo New YorkBond No 9 · Luxury · $250+
Hugo Boss · 2018Boss The Scent Private Accord for HerShares Coffee and Cacao$40–100★ 4.08 (1,985)41%Match
Montale · 2007Chocolate GreedyShares Coffee and Cacao$100–250★ 3.91 (9,643)38%Match
Yves Saint Laurent · 2021Black Opium ExtremeShares Coffee and Cacao$100–250★ 4.05 (2,473)37%Match
ALREHAB PERFUMESFrench CoffeeShares Coffee and Cacaounder $40★ 3.56 (978)

With Vera Wang Princess of Hearts
Adds vanilla, ozonic and aquatic; shares two accords.
Suggested from accords and notes · not yet tried by wearers
What people
are saying.
Respected, if divisive: loved by 33%, disliked or hated by 15%.

























