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Giorgio Armani · Sold as unisex
Haute Couture en Jeu
The crisp energy of a morning walk through a city park, where fresh citrus and herbal notes blend with the subtle warmth of musk and wood.
Full bottle: Premium tier, typically $100–250. Links open each seller's own page. We may earn a commission; it never changes the order.
Haute Couture en JeuPremium · $100–250
43%Similar accords, often for lessTocade 2013 · RochasMid-range tier, $40–100 · shares 4 of its 7 notes8 matches →How it wears
From community votes · bars are each option's shareComposition & Character
Notes Pyramid
HeartThe Soul
BaseFoundation
The story behind the bottle.
Launched in 2024 by Giorgio Armani and created by perfumer Nicolas Bonneville, Haute Couture en Jeu is a fresh spicy Oriental Floral fragrance for both women and men. The composition opens with the bright zest of bergamot and basil, creating an immediate sense of freshness and energy. This gives way to a heart of damask rose, geranium, and iris, bringing a delicate floral bouquet that adds depth without overpowering the spiciness. The base notes of ambrette, white musk, amber, and cedar provide warmth and longevity, grounding the scent in rich, earthy tones.
Apply this fragrance in light layers — its spiciness can be intense at first but balances out beautifully over time. The base notes bloom within an hour, so two sprays on pulse points will ensure a warm presence throughout the day.
Fig. 01 — Haute Couture en Jeu, Giorgio Armani
Where to buy.
Wear it for a week first
A decant costs a fraction of a bottle and tells you how it lasts on your skin.
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Nicolas Bonneville
A perfumer's garden in ParisNicolas Bonneville discovered his love of perfumery at age 12 during a trip to Grasse, and after studying chemistry trained extensively there under Jacques Maurel.
Designer Giorgio Armani
More from the house · founded 1975 · Italy
You Might Also Like
Chosen from what wearers say it smells like, what its fans also love, and its notes
Love it, not the $100–250 price?
Matched by accords and notes. Sample first, then decide.
The originalHaute Couture en JeuGiorgio Armani · Premium · $100–250
Rochas · 2013Tocade 2013Shares 4 of its 7 notes$40–100★ 4.15 (195)49%Match
Ajmal · 2010Lure for HimShares 4 of its 6 notesunder $40★ 3.87 (23)44%Match
Rasasi · 2014Classic Collection Numero UnoShares 4 of its 8 notesunder $40★ 4.00 (22)

With Zara Surfing Uluwatu
Adds fruity, soft spicy and woody; shares bergamot and cedar and 1 more note.
Suggested from accords and notes · not yet tried by wearers
What people
are saying.
Respected, if divisive: loved by 47%, disliked or hated by 13%.





























