Eau de Parfum2019
Memoire d une Odeur
Alberto MorillasThe nose · 479 fragrances · also made Valentino Uomo Intense 2021 (2021)Portrait →

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Gucci  ·  Sold as unisex

Memoire d une Odeur

The subtle hum of a modern office turning into a quiet evening — where crisp herbal notes give way to warm, comforting woods and florals.

3.817,702 ratingsRespected, if divisive
Scent fingerprintAll 10 accords ↓
herbalwoodyfloralmuskypowderyalmond
Memoire d une OdeurPremium · $100–250
49%Similar accords, often for lessMusk 12 · Kayali FragrancesMid-range tier, $40–100 · shares 4 of its 6 notes8 matches →

How it wears

From community votes · bars are each option's share
LongevityModerate16% say long lasting or eternal
Very weak10%
Weak25%
Moderate49%
Long lasting13%
Eternal3%
SillageIntimate16% say strong or enormous
Intimate46%
Moderate38%
Strong9%
Enormous7%
Scent Profile

Composition & Character

Notes Pyramid

When to Wear

🌸
Spring
☀️
Summer
🍂
Fall
❄️
Winter
🌤️
Day
🌙
Night

Who Wears It

♂
Masculine2%
⚥
Unisex63%
♀
Feminine35%
04 · DossierEdited by Scentsation Editorial

The story behind the bottle.

Scentsation editorial

Launched in 2019 by Gucci, Memoire d'une Odeur is a fragrance that blurs the lines between gender and genre. Created by Alberto Morillas, this scent positions itself under the self-coined 'Mineral Aromatic' olfactive family — an experimental move for a major brand like Gucci. The composition opens with a distinctive blend of chamomile and bitter almond, creating a distinctive herbal-aromatic freshness that transitions into a warm heart of Indian jasmine and vanilla, anchored by musk, sandalwood, and cedar. This fragrance has been praised for its creativity and experimentation while also criticized for its niche-adjacent profile, making it an intriguing choice for those seeking something beyond the mainstream.

How to wear it

Given its light sillage and quick top note transition, two sprays are sufficient. The chamomile and bitter almond opening is brief but impactful, so apply it in the morning for an all-day evolution from fresh to warm.

Fig. 01 — Memoire d une Odeur, Gucci

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Alberto Morillas portrait
03 · The nose

Alberto Morillas

The invisible architect

Alberto Morillas is one of the most prolific and celebrated perfumers of the modern era. Born in Seville and trained in Geneva at Firmenich, he possesses an extraordinary gift for constructing fragrances that feel simultaneously complex and effortless.

“Technique is important, but it's the perfumer's soul that makes the difference.”

Alberto Morillas · Mizensir journal ('Nose-to-nose with founder Alberto Morillas'), July 2025
479fragrances
1950born
Swissnationality

Designer Gucci

More from the house · founded 1921 · Italy

Memoire d une OdeurGucci Nobile
Try it layered

With Gucci Gucci Nobile

Adds fresh spicy, citrus and earthy; shares jasmine and sandalwood and 2 more notes.

Suggested from accords and notes · not yet tried by wearers

06 · The Room

What people
are saying.

3.81/ 5 · 7,702 ratings

Respected, if divisive: loved by 34%, disliked or hated by 18%.

Love34%
Like36%
OK12%
Dislike16%
Hate3%
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