PeachOpens with
RoseHeart
VanillaDries down to
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Harajuku Lovers · Sold as feminine
Harajuku Lovers Love
The vibrant energy of Tokyo's Harajuku district — where street fashion meets playful elegance.
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Harajuku Lovers LoveHow it wears
From community votes · bars are each option's shareComposition & Character
Main Accords
When to Wear
Who Wears It
The story behind the bottle.
Launched in 2008 by Harajuku Lovers, a brand inspired by Gwen Stefani's fascination with Japanese street fashion and youth culture, Harajuku Lovers Love is a floral fragrance that captures the essence of kawaii or "adorableness." The composition opens with fresh citrus and pomelo notes, which give way to the heart of peony, jasmine, and rose. These florals are complemented by ylang-ylang and narcissus, creating a sweet yet delicate bouquet. The base of vanilla and bamboo adds warmth and depth, ensuring that the fragrance remains engaging throughout the day.
Apply this fragrance to pulse points for a long-lasting, warm finish. The fresh top notes fade quickly, so reapply as needed to maintain the floral heart and vanilla base. It’s best suited for daytime wear, capturing the essence of youthful energy and sweetness.
Fig. 01 — Harajuku Lovers Love, Harajuku Lovers
Where to buy.
Wear it for a week first
A decant costs a fraction of a bottle and tells you how it lasts on your skin.
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Not sure it's you?
Five questions, about a minute, no account. You get a shortlist that fits how you actually wear fragrance.
Pascal Gaurin
A tailor's eye for detailPascal Gaurin's childhood fascination with smelling everything from food to furniture connected him to his great-grandfather, a bronze sculptor, and later to a tailor who taught him an appreciation for fine materials.
Co-created with Yves Cassar
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What people
are saying.
Respected, if divisive: loved by 30%, disliked or hated by 15%.