GrapefruitOpens with
RosemaryHeart
Haitian VetiverDries down toWill you like it? Mark a few fragrances you own or love and we'll tell you.
Hugo Boss · Sold as masculine
Hugo Reversed
The crisp clarity of an early morning walk — where the sharpness of citrus blends with the earthy grounding of vetiver, making every step feel invigorated and refreshed.
Full bottle: Mid-range tier, typically $40–100. Links open each seller's own page. We may earn a commission; it never changes the order.
Hugo ReversedMid-range · $40–100
50%Similar accords, often for lessCool Water Reborn · DavidoffBudget tier, under $40 · shares rosemary and haitian vetiver8 matches →How it wears
From community votes · bars are each option's shareComposition & Character
Notes Pyramid
Main Accords
When to Wear
Who Wears It
The story behind the bottle.
Launched in 2018 by Hugo Boss, Hugo Reversed is a Woody Aromatic fragrance that stands out with its bold and fresh character. The composition opens with the bright zest of Calabrian bergamot and grapefruit, creating an invigorating freshness. This citrus-aromatic opening gives way to the aromatic warmth of rosemary, which adds a subtle spiciness. The base notes feature Haitian vetiver, bringing earthy depth and a woody foundation that grounds the entire composition.
Apply Hugo Reversed to pulse points for a strong presence throughout the day. The citrus top notes are vibrant but fade within two hours, so allow it time to settle into its woody base. It pairs well with a light jacket and is best suited for daytime wear.
Fig. 01 — Hugo Reversed, Hugo Boss
Where to buy.
Wear it for a week first
A decant costs a fraction of a bottle and tells you how it lasts on your skin.
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Designer Hugo Boss
More from the house · founded 1924 · Germany
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Chosen from what wearers say it smells like, what its fans also love, and its notes
Love it, not the price?
Matched by accords and notes. Sample first, then decide.
The originalHugo ReversedHugo Boss · Mid-range · $40–100Davidoff · 2022Cool Water RebornShares Rosemary and Haitian vetiverunder $40★ 3.50 (420)
With Hugo Boss Boss Man
Adds fruity, green and conifer; shares three accords.
Suggested from accords and notes · not yet tried by wearers
What people
are saying.
Well loved by wearers: loved by 33%, disliked or hated by 7%.