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Louis Vuitton · Sold as unisex
Pur Ambre
The moment you step into an intimate, well-curated room where the warmth of amber candles meets the subtle freshness of sea air.
Full bottle: Luxury tier, typically $250+. Links open each seller's own page. We may earn a commission; it never changes the order.
Pur AmbreLuxury · $250+
60%Similar accords, often for lessMolecule 02 · Escentric MoleculesPremium tier, $100–250 · all 1 of its listed notes are in this one8 matches →How it wears
From community votes · bars are each option's shareComposition & Character
The story behind the bottle.
Launched in 2024, Pur Ambre by Louis Vuitton is a composition crafted by Jacques Cavallier Belletrud that balances the rich warmth of amber with subtle animalic and musky notes. The fragrance opens with a balsamic aroma that hints at woodsy depths, while a salty undertone adds an unexpected freshness. This interplay between earthy richness and marine clarity creates a distinctive olfactory experience that is both comforting and intriguing.
Apply one to two sprays on your pulse points. The balsamic opening is immediate but brief, so it’s best suited for close encounters rather than filling a room. Let the musky and animalic notes develop over time for a more nuanced experience.
Fig. 01 — Pur Ambre, Louis Vuitton
Where to buy.
Wear it for a week first
A decant costs a fraction of a bottle and tells you how it lasts on your skin.
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Jacques Cavallier-Belletrud
Louis Vuitton's master perfumerJacques Cavallier Belletrud is the master perfumer at Louis Vuitton and one of the most accomplished noses in the industry.
“It was like a game, but it helped me, step by step, learn the language of perfume.”
Jacques Cavallier-Belletrud · Thames & Hudson / Sharp Magazine profiles
Designer Louis Vuitton
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Chosen from what wearers say it smells like, what its fans also love, and its notes
Love it, not the $250+ price?
Matched by accords and notes. Sample first, then decide.
The originalPur AmbreLouis Vuitton · Luxury · $250+
Escentric Molecules · 2008Molecule 02All 1 of its listed notes are in this one$100–250★ 3.92 (5,308)60%Match
Escentric Molecules · 2018Power of 10 Limited Edition Molecule 02All 1 of its listed notes are in this one$100–250★ 4.08 (40)62%Match
Houbigant · 1973AmbergrisAll 1 of its listed notes are in this one$100–25048%Match
Houbigant · 1919Un Peu d'AmbreShares Ambergris$100–250

With Louis Vuitton LV x TM Spell On You V.2
Adds powdery, violet and floral; shares one accord.
Suggested from accords and notes · not yet tried by wearers
What people
are saying.
Well loved by wearers: loved by 78%, disliked or hated by 8%.



















