Eau de Parfum2003
Purple Label
dsm-firmenichThe nose · 13 fragrances · also made Gucci No 3 Eau de Toilette (1985)Portrait →

Will you like it? Mark a few fragrances you own or love and we'll tell you.

Ralph Lauren  ·  Sold as masculine

Purple Label

A crisp autumn afternoon, where the scent of freshly picked blackberries mingles with the earthy aroma of fallen leaves underfoot.

4.34657 ratingsA community favourite
Scent fingerprintAll 10 accords ↓
aromaticfruitywoodyherbalmuskysoft spicy
Purple LabelMid-range · $40–100
39%Similar accords, often for lessInfinite Wave · ZaraBudget tier, under $40 · shares mandarin orange and sage8 matches →

How it wears

From community votes · bars are each option's share
LongevityModerate29% say long lasting or eternal
Very weak5%
Weak13%
Moderate53%
Long lasting22%
Eternal7%
SillageModerate28% say strong or enormous
Intimate18%
Moderate54%
Strong16%
Enormous12%
Scent Profile

Composition & Character

Notes Pyramid

Main Accords

When to Wear

🌸
Spring
☀️
Summer
🍂
Fall
❄️
Winter
🌤️
Day
🌙
Night

Who Wears It

♂
Masculine90%
⚥
Unisex8%
♀
Feminine1%
04 · DossierEdited by Scentsation Editorial

The story behind the bottle.

Scentsation editorial

Launched in 2003 by Ralph Lauren and crafted by dsm-firmenich, Purple Label is a composition that balances aromatic brightness with woody depth. The fragrance opens with the fresh zing of mandarin orange and green coriander, which gives way to the herbal warmth of sage and thyme. This contrasts beautifully against the richness of mahogany and oakmoss in the base notes, anchored by musk for a lasting, comforting presence. Purple Label is designed to be both contemporary and lasting, fitting seamlessly into any setting.

How to wear it

Apply this fragrance to pulse points and allow it a few minutes to settle before you leave. The top notes are bright but fleeting, while the musky base continues to evolve on skin throughout the day. It works well in cooler weather when its warm woody tones provide a comforting layer.

Fig. 01 — Purple Label, Ralph Lauren

05 · Acquire

Where to buy.

Try before you commit

Wear it for a week first

A decant costs a fraction of a bottle and tells you how it lasts on your skin.

Ready for a full bottle

Live prices aren't shown yet. Each link opens that seller's own search; we may earn a commission.

Scent Finder

Not sure it's you?

Five questions, about a minute, no account. You get a shortlist that fits how you actually wear fragrance.

Find your scent

Designer Ralph Lauren

More from the house · United States

Similar accords, often for less

Love it, not the price?

Matched by accords and notes. Sample first, then decide.

See all 8 matches
Purple LabelThe originalPurple LabelRalph Lauren · Mid-range · $40–100
39%MatchZara · 2022Infinite WaveShares Mandarin orange and Sageunder $40★ 4.15 (27)
Purple LabelTuxedo
Try it layered

With Ralph Lauren Tuxedo

Adds amber, white floral and yellow floral; shares musk.

Suggested from accords and notes · not yet tried by wearers

06 · The Room

What people
are saying.

4.34/ 5 · 657 ratings

A community favourite: loved by 53%, disliked or hated by 7%.

Love53%
Like35%
OK5%
Dislike6%
Hate1%
Loading reviews...