The story
Her portfolio is extraordinary in its range — from the sparkling masculinity of Acqua di Gio Profumo (co-created with Alberto Morillas) to the romantic femininity of Chloé Love Story. Lorson brings an instinctive understanding of balance to her work, creating fragrances that feel perfectly calibrated for their intended audience. Her ability to work across genders, categories, and price points with equal mastery is rare in the industry.

















