Prada
Intellect as luxury
italy · est. 1913 · designer · 103 fragrances
Our Story
Mario Prada founded his leather goods shop in Milan's Galleria Vittorio Emanuele II in 1913. It was his granddaughter Miuccia who, starting in the 1990s, transformed Prada into one of fashion's most intellectually provocative houses. Prada fragrances reflect her sensibility: unexpected, cerebral, and deeply considered. Infusion d'Iris made minimalism feel opulent.
Our Philosophy
“Prada holds that true luxury requires thought. A Prada fragrance is never immediately obvious — it rewards attention, unfolds slowly, and ultimately says something specific about the person wearing it.”
Signature Scent
The Icon
The Collection
Fragrances by Prada
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