Mathilde LaurentThe nose · 91 fragrances · also made Oud Ambre (2020)Portrait →Will you like it? Mark a few fragrances you own or love and we'll tell you.
Cartier · Sold as feminine
Pur Magnolia
The sensation of stepping into a sunlit conservatory filled with blooming magnolias, where the air is crisp and the scent is both delicate and invigorating.
Full bottle: Premium tier, typically $100–250. Links open each seller's own page. We may earn a commission; it never changes the order.
Pur MagnoliaPremium · $100–250
100%Similar accords, often for lessEau De Fleur de Magnolia · KenzoMid-range tier, $40–100 · all 2 of its listed notes are in this one8 matches →How it wears
From community votes · bars are each option's shareComposition & Character
The story behind the bottle.
Launched in 2020, Pur Magnolia by Cartier is a floral fragrance that captures the essence of freshness and lightness. Perfumer Mathilde Laurent crafted this scent with a blend of citrus, floral, fresh spicy, and aquatic notes to create an aroma that feels both uplifting and serene. The composition opens with bright citrus accords before transitioning into a heart of magnolia and other floral elements, giving way to a subtle aquatic finish that adds a touch of crispness.
Apply one or two sprays to your pulse points for a balanced effect. The citrus opening is bright but fades within an hour, so reapply if you want to extend its freshness throughout the day. This fragrance reads best close to skin, making it ideal for daytime wear.
Fig. 01 — Pur Magnolia, Cartier
Where to buy.
Wear it for a week first
A decant costs a fraction of a bottle and tells you how it lasts on your skin.
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Mathilde Laurent
The molecule as materialMathilde Laurent grew up among artists in Paris's Montparnasse before studying chemistry and physics and entering ISIPCA.
Designer Cartier
More from the house · France
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Chosen from what wearers say it smells like, what its fans also love, and its notes
Love it, not the $100–250 price?
Matched by accords and notes. Sample first, then decide.
The originalPur MagnoliaCartier · Premium · $100–250Kenzo · 2008Eau De Fleur de MagnoliaAll 2 of its listed notes are in this one$40–100★ 4.06 (329)69%Match
Victoria's Secret · 2023Pure Seduction SplashShares Magnolia and Citrusesunder $40★ 3.92 (60)
With Cartier L Envol de Cartier Parfum
Adds woody, amber and honey; shares one accord.
Suggested from accords and notes · not yet tried by wearers
What people
are saying.
Respected, if divisive: loved by 26%, disliked or hated by 19%.