AppleOpens with
NarcissusHeart
CedarwoodDries down toWill you like it? Mark a few fragrances you own or love and we'll tell you.
Creed · Sold as feminine
Love in White 2024
The crisp, clean air in an urban garden at dawn, where the scent of fresh fruits mingles with delicate white and yellow flowers.
Full bottle: Luxury tier, typically $250+. Links open each seller's own page. We may earn a commission; it never changes the order.
Love in White 2024Luxury · $250+
42%Similar accords, often for lessJasmin Bonheur · GuerlainPremium tier, $100–250 · shares 4 of its 6 notes8 matches →How it wears
From community votes · bars are each option's shareComposition & Character
Main Accords
When to Wear
Who Wears It
The story behind the bottle.
Love in White 2024 by Creed is an elegant Floral Fruity fragrance launched in 2024, designed to evoke the essence of refined femininity. The composition opens with a burst of fruity notes from apple, orange, and apricot, creating a fresh, vibrant atmosphere that transitions into a heart of narcissus, jasmine, and rose. This floral blend is anchored by an iris and magnolia accord, which adds depth and sophistication before settling into a warm, powdery base of rice, cedarwood, and musk.
Apply Love in White 2024 lightly — its fruity top notes are bright but fleeting. The powdery base will carry you through the day, making it ideal for daytime wear. It reads best close to the skin rather than projecting widely into a room.
Fig. 01 — Love in White 2024, Creed
Where to buy.
Wear it for a week first
A decant costs a fraction of a bottle and tells you how it lasts on your skin.
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Five questions, about a minute, no account. You get a shortlist that fits how you actually wear fragrance.
The Love in White line
3 fragrances, compared side by side
Designer Creed
More from the house · founded 1760 · United Kingdom
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Chosen from what wearers say it smells like, what its fans also love, and its notes
Love it, not the $250+ price?
Matched by accords and notes. Sample first, then decide.
The originalLove in White 2024Creed · Luxury · $250+Guerlain · 2022Jasmin BonheurShares 4 of its 6 notes$100–250★ 3.68 (447)42%Match
Houbigant · 2017Quelques Fleurs Jardin SecretShares 5 of its 14 notes$100–250★ 3.97 (214)42%Match
Zara · 2018Dear IrisShares 4 of its 6 notesunder $40★ 4.04 (95)42%Match
Houbigant · 2018Quelques Fleurs Jardin Secret Collection PriveeShares 5 of its 14 notes$100–250★ 4.21 (78)
With Givenchy Pi Fraiche
Adds amber, aromatic and warm spicy; shares jasmine.
Suggested from accords and notes · not yet tried by wearers
What people
are saying.
A polarising scent: loved by 23%, disliked or hated by 36%.