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Floral Street · Sold as unisex
Electric Rhubarb
The first bite of a tart rhubarb pie, served seaside where the air is filled with salty breezes and soft florals.
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Electric RhubarbHow it wears
From community votes · bars are each option's shareComposition & Character
Notes Pyramid
TopOpening
HeartThe Soul
BaseFoundation
The story behind the bottle.
Launched in 2020 by Floral Street, Electric Rhubarb is a fragrance that marries the crisp tanginess of rhubarb with marine and salty accords, creating an intriguing contrast. Perfumer Jerome Epinette crafted this composition to evoke the freshness of coastal breezes while grounding it with white florals like gardenia and jasmine sambac. The result is a scent that feels both unexpected and familiar, perfectly balancing its bright fruitiness with woody and powdery undertones.
This fragrance has a bright opening that fades quickly, so layer it by applying to pulse points. The white floral and woody base notes develop slowly, making this scent better suited for cooler evenings when you want something subtle yet distinct.
Fig. 01 — Electric Rhubarb, Floral Street
Where to buy.
Wear it for a week first
A decant costs a fraction of a bottle and tells you how it lasts on your skin.
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Jérôme Epinette
The hand behind ByredoJérôme Epinette is a French perfumer born and raised in Burgundy who earned a Master's degree in Biochemistry before training at the Grasse Institute of Perfumery.
Designer Floral Street
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are saying.
Respected, if divisive: loved by 21%, disliked or hated by 20%.





























