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Jo Malone London · Sold as unisex
Fir & Artemisia
The crisp air of a forest trail at dawn, where the scent of fresh fir needles mingles with the subtle bitterness of artemisia and the earthy richness of moss.
Full bottle: Premium tier, typically $100–250. Links open each seller's own page. We may earn a commission; it never changes the order.
Fir & ArtemisiaPremium · $100–250
44%Similar accords, often for lessHavana · AramisMid-range tier, $40–100 · shares 4 of its 12 notes8 matches →How it wears
From community votes · bars are each option's shareComposition & Character
The story behind the bottle.
Yann Vasnier has crafted Fir & Artemisia for Jo Malone London, launching it in 2024 as a Woody Floral Musk fragrance for both women and men. This new scent features a blend of artemisia, fir, leather, oakmoss, and patchouli, offering a distinctive and balanced profile that captures the essence of nature's rugged beauty. The aromatic and fresh spicy elements create an invigorating opening, which transitions into a warm, earthy heart grounded by mossy undertones.
Fir & Artemisia has a strong projection in its opening notes but settles into a more intimate presence. Apply two sprays to capture both the initial freshness and the lasting warmth. This fragrance is best enjoyed during cooler weather when the woody and spicy notes can fully unfold.
Fig. 01 — Fir & Artemisia, Jo Malone London
Where to buy.
Wear it for a week first
A decant costs a fraction of a bottle and tells you how it lasts on your skin.
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Designer Jo Malone London
More from the house · founded 1990 · United Kingdom
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Chosen from what wearers say it smells like, what its fans also love, and its notes
Love it, not the $100–250 price?
Matched by accords and notes. Sample first, then decide.
The originalFir & ArtemisiaJo Malone London · Premium · $100–250
Aramis · 1994HavanaShares 4 of its 12 notes$40–100★ 4.26 (1,362)49%Match
Aramis · 2017Aramis Modern LeatherShares Oakmoss, Patchouli and Leather$40–100★ 4.11 (141)45%Match
Ralph Lauren · 2019Holiday Bear Edition Polo GreenShares Oakmoss, Patchouli and Leather$40–100★ 3.67 (18)

With Roja Dove Elysium Pour Homme Parfum
Adds citrus, amber and green; shares leather.
Suggested from accords and notes · not yet tried by wearers






















