Eau de Toilette2015
Wild
Maurice RoucelThe nose · 73 fragrances · also made Air (2003)Portrait →

Will you like it? Mark a few fragrances you own or love and we'll tell you.

Kenzo  ·  Sold as feminine

Wild

The crisp morning after a storm — when the air is charged with freshness, and every breath feels like a new beginning.

3.6579 ratingsRespected, if divisive
Scent fingerprintAll 10 accords ↓
citruswoodyfloralfreshmuskywhite floral
WildMid-range · $40–100
44%Similar accords, often for lessN°02 Cerise Peonies · ZaraBudget tier, under $40 · shares pink pepper, peony and musk8 matches →

How it wears

From community votes · bars are each option's share
LongevityModerate27% say long lasting or eternal
Very weak10%
Weak21%
Moderate41%
Long lasting3%
Eternal24%
SillageEnormous62% say strong or enormous
Intimate23%
Moderate15%
Strong26%
Enormous36%
Scent Profile

Composition & Character

When to Wear

🌸
Spring
☀️
Summer
🍂
Fall
❄️
Winter
🌤️
Day
🌙
Night

Who Wears It

♂
Masculine0%
⚥
Unisex13%
♀
Feminine88%
04 · DossierEdited by Scentsation Editorial

The story behind the bottle.

Scentsation editorial

Launched in 2015 and crafted by perfumer Maurice Roucel, Wild by Kenzo is a vibrant floral scent that captures the essence of fresh energy and natural beauty. The fragrance opens with the zesty zest of pink grapefruit and pomegranate, which cuts through the air like a burst of sunlight. At its heart, peony and orange blossom blend into a soft, warm embrace, while green almond adds an unexpected freshness. As it settles, musk and cedar create a woody base that grounds the composition with subtle earthiness.

How to wear it

Wild’s top notes are bright but brief, so apply two sprays to ensure that the floral heart and woody base can develop fully. It reads best close to skin rather than across a room, making it ideal for daytime wear when you want a fresh, invigorating scent.

Fig. 01 — Wild, Kenzo

05 · Acquire

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Maurice Roucel portrait
03 · The nose

Maurice Roucel

The sensualist

Maurice Roucel is a master perfumer at Symrise whose prolific career spans five decades and hundreds of fragrances.

“It is a tool for perfumers only. But we finish on the skin.”

Maurice Roucel · CaFleureBon interview
73fragrances
1948born
Frenchnationality

Designer Kenzo

More from the house · France

Similar accords, often for less

Love it, not the price?

Matched by accords and notes. Sample first, then decide.

See all 8 matches
WildAir Intense
Try it layered

With Kenzo Air Intense

Adds aromatic, anis and amber; shares five accords.

Suggested from accords and notes · not yet tried by wearers

06 · The Room

What people
are saying.

3.65/ 5 · 79 ratings

Respected, if divisive: loved by 25%, disliked or hated by 27%.

Love25%
Like43%
OK5%
Dislike24%
Hate3%
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