2023
Imperial Purple
Ane AyoThe nose · 19 fragrances · also made Bentley For Men Silverlake (2020)Portrait →

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Zara  ·  Sold as masculine

Imperial Purple

The moment you enter an upscale library where the scent of leather-bound books and soft florals intermingle, creating a space that feels both refined and comforting.

4.27348 ratingsWell loved by wearers
Scent fingerprintAll 10 accords ↓
irispowderyleatherwoodyvioletearthy
Imperial PurpleBudget · under $40

How it wears

From community votes · bars are each option's share
LongevityModerate21% say long lasting or eternal
Very weak3%
Weak12%
Moderate64%
Long lasting17%
Eternal4%
SillageModerate13% say strong or enormous
Intimate17%
Moderate69%
Strong11%
Enormous2%
Scent Profile

Composition & Character

Main Accords

When to Wear

🌸
Spring
☀️
Summer
🍂
Fall
❄️
Winter
🌤️
Day
🌙
Night

Who Wears It

♂
Masculine62%
⚥
Unisex33%
♀
Feminine5%
04 · DossierEdited by Scentsation Editorial

The story behind the bottle.

Scentsation editorial

Imperial Purple by Zara, created by perfumer Ane Ayo and launched in 2023, is a Floral fragrance that weaves together the opulent richness of iris and violet with earthy undertones. The powdery leather and woody notes create a warm embrace without overpowering the delicate floral tones. Vanilla rounds out the composition, adding a touch of sweetness that grounds the scent in sophistication.

How to wear it

Apply two sprays to your pulse points. The powdery notes settle in quickly, while the vanilla base develops gradually over time, ensuring the fragrance evolves naturally throughout the day.

Fig. 01 — Imperial Purple, Zara

05 · Acquire

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Ane Ayo portrait
03 · The nose

Ane Ayo

A pharmacist's turn toward perfume

Ane Ayo is a Paris-based perfumer who grew up in Bilbao, Spain, and later studied in the United Kingdom before working in France — a path that taught her to draw on many different sources of inspiration.

19fragrances
Spanishnationality

Designer Zara

More from the house

Imperial PurpleLagerfeld Classic
Try it layered

With Karl Lagerfeld Lagerfeld Classic

Adds amber, aromatic and tobacco; shares vanilla.

Suggested from accords and notes · not yet tried by wearers

06 · The Room

What people
are saying.

4.27/ 5 · 348 ratings

Well loved by wearers: loved by 49%, disliked or hated by 5%.

Love49%
Like36%
OK10%
Dislike3%
Hate2%
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