Ernest Beaux portrait
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Ernest
Beaux

The man who invented modern perfumery

Ernest Beaux is the perfumer who changed everything. Born in Moscow to a Franco-Russian family, he served as an officer in World War I before entering the laboratories of A. Rallet & Co. in Grasse.

House
Chanel
Earliest in our catalog
N°5 (Vintage) Chanel, 1921
In our catalog
19 fragrances

“I went to present her with my creations – two series: 1 to 5 and 20 to 24. From these she chose several, including one labelled Number 5.”

Ernest Beaux · Beaux, "Souvenirs d'un parfumeur", Industrie de la Parfumerie, Oct 1946 (trans. via Bois de Jasmin)
Ernest's story

The story

In 1921, he presented Coco Chanel with a series of experimental samples — and sample number five became Chanel No. 5, arguably the most famous fragrance ever created. By boldly incorporating synthetic aldehydes into a floral bouquet, Beaux shattered the conventions of natural perfumery and ushered in the modern age. His legacy is not merely a fragrance but an entirely new way of thinking about scent.

The career

1921–2016, in bottles

Their best-known launches in our catalog, by how many people have rated them.
Launches per year, 1921–2016Peak: 4 in 2007
19212016
In their own words

How Ernest works

Signature

Revolutionary use of aldehydes and synthetics to create abstract, otherworldly floral compositions that transcended anything that came before.

Scentsation editorial
The paletteThe notes that turn up most often across 19 fragrances
Scent FinderLike the style? Find yours.Five questions, about a minute, no account.

Sources · Beaux, "Souvenirs d'un parfumeur", Industrie de la Parfumerie, Oct 1946 (trans. via Bois de Jasmin) · Wikipedia · Fragrance credits and counts from Scentsation's catalog

Ernest Beaux | Perfumer | Scentsation