BergamotOpens with
FreesiaHeart
Fruity NotesDries down to
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Loewe · Sold as feminine
Loco
Not a scent you'd wear to be noticed — one you'd wear to feel like yourself, grounded in the moment with a hint of unexpected spiciness.
Full bottle: Premium tier, typically $100–250. Links open each seller's own page. We may earn a commission; it never changes the order.
LocoPremium · $100–250How it wears
From community votes · bars are each option's shareComposition & Character
Main Accords
When to Wear
Who Wears It
The story behind the bottle.
Loco by Loewe was launched in 2009 and was crafted by Carlos Benaïm and Yves Cassar. This unisex fragrance opens with a vibrant citrus-spicy accord, where bergamot and pepper create an invigorating tension that's both fresh and slightly heated. The heart of the scent is dominated by magnolia, freesia, jasmine, and rose, which blend into a soft, sweet floral bouquet. As it settles, patchouli adds depth and earthiness to the composition, rounding out the overall impression with a sophisticated warmth.
Loco projects well initially due to its strong citrus and spicy opening, but it settles into a more intimate floral warmth within an hour. Apply two sprays for a balanced presence throughout the day without overpowering others.
Fig. 01 — Loco, Loewe
Where to buy.
Wear it for a week first
A decant costs a fraction of a bottle and tells you how it lasts on your skin.
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Not sure it's you?
Five questions, about a minute, no account. You get a shortlist that fits how you actually wear fragrance.
Carlos Benaïm
The quiet geniusCarlos Benaïm is a master perfumer at IFF whose name may not be widely recognized outside the industry, yet his creations have shaped the olfactory landscape of the past four decades.
“Perfumers always strive to create a scent that will have long lasting appeal but we never fully know in advance.”
Carlos Benaïm · The Candy Perfume Boy, April 2015
Co-created with Yves Cassar
Designer Loewe
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What people
are saying.
Warmly received so far: loved by 41%, disliked or hated by 12%.