2019
Bianco Puro
Paolo TerenziThe nose · 121 fragrances · also made Arrakis (2019)Portrait →

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Tiziana Terenzi  ·  Sold as unisex

Bianco Puro

The quiet sophistication of a cozy reading nook where the subtle warmth of spices blends with the soft glow of candlelight, enveloping you in an intimate embrace.

3.77225 ratingsRespected, if divisive
Scent fingerprintAll 10 accords ↓
warm spicywoodysweetcitrusaromaticvanilla
Bianco PuroLuxury · $250+
46%Similar accords, often for lessAmber Pour Homme (Prada Man) Prada · PradaPremium tier, $100–250 · shares 6 of its 16 notes8 matches →

How it wears

From community votes · bars are each option's share
LongevityLong lasting64% say long lasting or eternal
Very weak3%
Weak6%
Moderate27%
Long lasting45%
Eternal19%
SillageStrong62% say strong or enormous
Intimate7%
Moderate32%
Strong33%
Enormous28%
Scent Profile

Composition & Character

When to Wear

🌸
Spring
☀️
Summer
🍂
Fall
❄️
Winter
🌤️
Day
🌙
Night

Who Wears It

♂
Masculine26%
⚥
Unisex41%
♀
Feminine33%
04 · DossierEdited by Scentsation Editorial

The story behind the bottle.

Scentsation editorial

Launched in 2019 by Tiziana Terenzi, Bianco Puro is crafted by Paolo Terenzi and exemplifies the brand's signature balance of warmth and subtlety. The fragrance opens with a vibrant citrus-aromatic accord featuring green mandarin, bergamot, and lemon that cuts through the richness of saffron and cloves. As it evolves, caramel and mango introduce a sweet warmth before settling into a base of Cambodian oud, vanilla, sandalwood, patchouli, musk, and vetiver. This composition is neither overwhelmingly sweet nor overpoweringly spicy, but rather an intricate blend that reads as both earthy and luxurious.

How to wear it

Two sprays are sufficient to capture Bianco Puro’s evolving notes. The citrus opening is bright and immediate but fades within two hours, making way for the warm base notes that gradually unfold over time. This fragrance reads best close to skin rather than across a room, so apply it in light layers.

Fig. 01 — Bianco Puro, Tiziana Terenzi

05 · Acquire

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Paolo Terenzi portrait
03 · The nose

Paolo Terenzi

Three generations of scented craft

Paolo Terenzi was born into a family that had worked in artistic goods for three generations — his grandfather an artisan candlemaker, his father Evelino introducing scented candles to the business in 1968.

121fragrances
Italiannationality

Designer Tiziana Terenzi

More from the house · Italy

Bianco PuroOud Laki
Try it layered

With Swiss Arabian Oud Laki

Adds earthy, patchouli and marine; shares lavender and patchouli.

Suggested from accords and notes · not yet tried by wearers

06 · The Room

What people
are saying.

3.77/ 5 · 225 ratings

Respected, if divisive: loved by 38%, disliked or hated by 20%.

Love38%
Like25%
OK16%
Dislike17%
Hate4%
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