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Tommy Hilfiger · Sold as masculine
Tommy Now
The scent of a well-tailored jacket in an upscale men’s boutique, where crisp freshness meets woody warmth.
Full bottle: Mid-range tier, typically $40–100. Links open each seller's own page. We may earn a commission; it never changes the order.
Tommy NowMid-range · $40–100
47%Similar accords, often for lessBatman · ZaraBudget tier, under $40 · shares bergamot, mandarin orange and moss8 matches →How it wears
From community votes · bars are each option's shareComposition & Character
Main Accords
When to Wear
Who Wears It
The story behind the bottle.
Launched in 2018 by perfumer Annie Buzantian, Tommy Now by Tommy Hilfiger is a Woody Spicy fragrance that blends fresh and warm spicy notes with aromatic and earthy undertones. The composition opens with the bright zest of bergamot and mandarin orange, followed by the warmth of ginger and cardamom. Geranium adds an herbal touch before moss and amberwood create a grounding base. This fragrance embodies the brand's signature blend of classic American style with contemporary sophistication.
For optimal wear, apply two sprays to pulse points. The fresh citrus top notes are vibrant but fade quickly, giving way to the warm and grounding base notes that last throughout the day.
Fig. 01 — Tommy Now, Tommy Hilfiger
Where to buy.
Wear it for a week first
A decant costs a fraction of a bottle and tells you how it lasts on your skin.
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Not sure it's you?
Five questions, about a minute, no account. You get a shortlist that fits how you actually wear fragrance.

Azniv (Annie) Buzantian
Firmenich's first woman Master PerfumerAnnie Buzantian is a Master Perfumer who has been part of Firmenich since 1972, when she joined as the company's first perfumer trainee, and has since created more than ninety fragrances.
The Tommy Now line
2 fragrances, compared side by side
Designer Tommy Hilfiger
More from the house · founded 1985
You Might Also Like
Chosen from what wearers say it smells like, what its fans also love, and its notes
Love it, not the price?
Matched by accords and notes. Sample first, then decide.
The originalTommy NowTommy Hilfiger · Mid-range · $40–100
ZaraBatmanShares Bergamot, Mandarin orange and Mossunder $40★ 4.46 (142)54%Match
Zara · 2020Sport 9.0Shares 5 of its 9 notesunder $40★ 3.86 (37)

With Lancôme Magie Noire Parfum
Adds green, balsamic and animalic; shares bergamot.
Suggested from accords and notes · not yet tried by wearers
What people
are saying.
Respected, if divisive: loved by 30%, disliked or hated by 10%.





























