Green AppleOpens with
LavenderHeart
PineDries down to
Bob AlianoThe nose · 5 fragrances · also made Hugo by Karim Rashid (2009)Portrait →Will you like it? Mark a few fragrances you own or love and we'll tell you.
Hugo Boss · Sold as masculine
Hugo Man
The clarity of a brisk walk through a pine forest — where the crispness of green apple meets the earthy richness of pine and balsam fir, creating an atmosphere that feels both invigorating and grounded.
Full bottle: Mid-range tier, typically $40–100. Links open each seller's own page. We may earn a commission; it never changes the order.
Hugo ManMid-range · $40–100
47%Similar accords, often for lessBombshell Forever · Victoria's SecretBudget tier, under $40 · shares lavender and woody notes8 matches →How it wears
From community votes · bars are each option's shareComposition & Character
Notes Pyramid
The story behind the bottle.
Bob Aliano crafted Hugo Man for Hugo Boss in 2021, positioning it as a contemporary Woody Aromatic fragrance that embodies modern elegance and confidence. The scent opens with the freshness of Green Apple, providing a crisp and invigorating start. Lavender adds a soothing middle note, balancing the composition with its calming essence. As it settles, Pine and Balsam Fir create an earthy backdrop, while woody notes ground the entire fragrance in warmth and depth.
One spray is sufficient for Hugo Man to leave a lasting impression. The fresh top notes are prominent initially but give way to the woody base after about an hour, making it suitable for daytime wear where its grounding warmth complements professional settings.
Fig. 01 — Hugo Man, Hugo Boss
Where to buy.
Wear it for a week first
A decant costs a fraction of a bottle and tells you how it lasts on your skin.
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Bob Aliano
From Revlon packaging to Hugo BossBob Aliano began his career in the 1970s as Director of Packaging and Product Marketing Development at Revlon, contributing his creative vision to more than three thousand products.
The Hugo Man line
2 fragrances, compared side by side
Designer Hugo Boss
More from the house · founded 1924 · Germany
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Chosen from what wearers say it smells like, what its fans also love, and its notes
Love it, not the price?
Matched by accords and notes. Sample first, then decide.
The originalHugo ManHugo Boss · Mid-range · $40–100Victoria's Secret · 2013Bombshell ForeverShares Lavender and Woody notesunder $40★ 4.18 (171)
With Donna Karan DKNY Be Delicious City Brooklyn Girl
Adds floral, amber and white floral; shares two accords.
Suggested from accords and notes · not yet tried by wearers
What people
are saying.
Respected, if divisive: loved by 27%, disliked or hated by 8%.