BergamotOpens with
GingerHeart
CardamomDries down to
Sophie LabbéThe nose · 102 fragrances · also made Valentino Uomo Intense (2016)Portrait →Will you like it? Mark a few fragrances you own or love and we'll tell you.
Memo Paris · Sold as unisex
London Tweed
The crisp morning commute through the streets of London, where the zesty freshness of bergamot meets the warm embrace of ginger and cardamom.
Full bottle: Premium tier, typically $100–250. Links open each seller's own page. We may earn a commission; it never changes the order.
London TweedPremium · $100–250
62%Similar accords, often for lessVibrant Leather Summer · ZaraBudget tier, under $40 · shares bergamot and ginger8 matches →How it wears
From community votes · bars are each option's shareComposition & Character
Main Accords
When to Wear
Who Wears It
The story behind the bottle.
Sophie Labbé crafted London Tweed for Memo Paris in 2019, a fragrance that captures the essence of an urban landscape. The composition opens with bergamot, providing a fresh and zesty burst before ginger adds a spicy warmth to the heart. Cardamom anchors the base, infusing the scent with a subtle spiciness that evokes the rich textures of traditional tweed fabric. This interplay of freshness and warmth creates an aroma that is both invigorating and comforting, perfect for navigating the day-to-day life in a bustling city.
London Tweed has a balanced longevity and sillage. For best results, apply two sprays in the morning to allow the fresh top notes to shine during the day, with the spicy warmth gradually unfolding as the day progresses.
Fig. 01 — London Tweed, Memo Paris
Where to buy.
Wear it for a week first
A decant costs a fraction of a bottle and tells you how it lasts on your skin.
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Sophie Labbé
Two decades at IFF, now principal at FirmenichSophie Labbé grew up between Paris and the French countryside, exposed early to a wide range of scents from city life to coastal breezes.
Designer Memo Paris
More from the house · France
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Chosen from what wearers say it smells like, what its fans also love, and its notes
Love it, not the $100–250 price?
Matched by accords and notes. Sample first, then decide.
The originalLondon TweedMemo Paris · Premium · $100–250Zara · 2020Vibrant Leather SummerShares Bergamot and Gingerunder $40★ 4.36 (407)62%Match
Zara · 2019Vibrant Leather CologneShares Bergamot and Gingerunder $40★ 4.38 (326)55%Match
Tommy Hilfiger · 2018Tommy NowShares Bergamot, Ginger and Cardamom$40–100★ 3.92 (390)57%Match
Zara · 2015Zara Custom TailoredShares Bergamot, Ginger and Cardamomunder $40★ 4.24 (17)
With Roja Dove Serenity Blend
Adds green, herbal and floral; shares bergamot and cardamom and 1 more note.
Suggested from accords and notes · not yet tried by wearers
What people
are saying.
Warmly received so far: loved by 50%, disliked or hated by 17%.